business development manager

2 weeks ago

Lynchburg, Virginia, United States City of Lynchburg, VA Full time
Salary: $52,020.80 - $96,532.80 Annually
Location : Lynchburg, VA
Job Type: Full-time
Job Number: 03353
Department: Airport
Division: Airport
Opening Date: 03/07/2025
Closing Date: 4/26/2025 11:59 PM Eastern

Description

The Business Development Manager is responsible for driving strategic initiatives in business development, project management, and airport marketing to grow passenger and cargo services, attract new business opportunities, and enhance the Lynchburg Regional Airport's position in the market. This role requires a dynamic, results-driven professional with a proven ability to build partnerships, lead projects, and execute data-driven marketing campaigns that strengthen community and stakeholder engagement. Under general supervision of the Assistant Director of Economic Development and the Airport Director.

Find out more about the City of Lynchburg

The hiring range for this position is $52,020.80 - $74,276.80.
Essential Duties

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties necessary to deliver services to customers, citizens, and other personnel may be assigned.
Business Development
  • Identify and pursue strategic opportunities to attract new air services, retain existing airline partnerships, and expand cargo operations.
  • Build and maintain relationships with airline corporate offices, cargo operators, and aviation-related businesses to promote Lynchburg Regional Airport as a preferred destination.
  • Develop and present professional, data-informed proposals to airline route planners, corporate travel groups, and community organizations to support business expansion efforts.
  • Conduct market and fare analyses, compile competitive data, and create actionable insights to strengthen the airport's business case with airlines and stakeholders.
  • Represent the airport at industry trade shows, conferences, and meetings to foster partnerships and secure growth opportunities.
Project Management
  • Oversee cross-functional projects, ensuring alignment with the airport's strategic goals, budgetary constraints, and timelines.
  • Manage vendor relationships, including contracts for marketing, advertising, and research services, ensuring effective performance and value.
  • Coordinate new service launches, terminal projects, and community events, tracking milestones and delivering measurable results.
  • Monitor and evaluate air service performance, implementing strategies to optimize routes and passenger satisfaction.
Airport Marketing and Communications
  • Develop and execute integrated marketing campaigns that promote airport services, enhance the passenger experience, and grow the airport's brand visibility.
  • Oversee the creation of promotional materials, digital content, and advertising initiatives across multiple channels, managing a $100,000 annual marketing budget.
  • Collaborate with city Communications & Public Engagement to manage the airport's website and social media platforms, ensuring timely, accurate, and engaging content delivery.
  • Draft press releases, talking points, and presentations to support the Airport Director's communication efforts with media, stakeholders, and community partners.
  • Plan and execute milestone events, such as new route inaugurals, community celebrations, and press conferences.
Community Engagement and Public Relations
  • Collaborate with Communications & Public Engagement to assist the media, providing timely and transparent communication;
  • Foster relationships with local civic, tourism, and business organizations to promote the airport's services and initiatives.
  • Lead volunteer recruitment and training efforts to support airport programs and events.
  • Represent the airport at community outreach events, travel fairs, and career expos, showcasing its contributions to regional economic growth
Additional Job Duties:
  • Other duties to provide direct or indirect service to the citizens may be assigned.
  • When unusual situations occur and/or the City Manager declares a State of Emergency, all City employees may be required to accept special assignments and perform as needed to ensure appropriate service delivery.
Supervisory Responsibilities:
  • May be assigned to regularly oversee the of work part-time personnel, interns, and contracted services personnel, etc.
Minimum Education and Experience Required

Qualifications:
  • Bachelor's degree in business administration, marketing, communications, aviation management, or a related field. An equivalent combination of education and experience may be used to meet this requirement.
  • Minimum of five (5) years of experience in business development, project management, or marketing roles, preferably within the aviation or transportation industry.
  • Strong analytical skills with experience in data-driven decision-making.
  • Proficiency in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) and Adobe Creative Suite (Photoshop, InDesign, Illustrator).
  • Demonstrated ability to manage multiple high-priority projects simultaneously with a focus on results.
  • Valid driver's license required.
Preferred Skills and Experience
  • Experience in air service development, airline negotiations, and airport operations.
  • Familiarity with aviation industry databases and tools, such as the U.S. DOT Origin/Destination database.
  • Proven track record of managing advertising contracts and sponsorship agreements.
  • Membership in industry organizations such as AAAE, ACI-NA, or Routes Americas is a plus.
The City offers an array of benefits combined with direct salary/wages in order to establish a total compensation package that supports the City's goals of attracting, rewarding, and retaining employees who are both representatives of the community and are also able to deliver exceptional services.
  • Employees in full-time positions are eligible for the following benefits:
    • Medical, dental, and vision coverage
    • Retirement through the Virginia Retirement System (VRS);
      the City's contribution is based on a rate determined bi-annually by the VRS Board and employees pay 5% of base pay (pre-tax) towards their VRS benefit
    • Life insurance at no cost to the employee
    • Optional benefits such as 457 deferred compensation, Roth IRA, flexible spending accounts, etc.
    • Eligibility for parental leave and tuition assistance
    • Paid Time Off
  • Employees in hourly and part-time positions may be eligible for benefits depending on the position
Employees of the City of Lynchburg may also be eligible for the Public Service Loan Forgiveness Program for federal student loans

Additional information about City benefits can be found on our and in the
01

DMV Release Notice: This position requires a valid driver's license and acceptable driving history. I hereby certify that I have read the DMV Record Release Notice, and give the City permission to obtain my driving record.
  • Yes
  • No
  • I do not currently possess a Virginia Driver's License
02

Please provide your driver's license number so that your driving record can be obtained.
03

(Current Out-of-State applicants and applicants who have had an Out-of-State Drivers License at any time in the last 3 years): I agree to provide, WITHIN 2 WEEKS OF MY APPLICATION, a copy of my driving record from that state where I am currently licensed or have been licensed within the past 3 years. I will contact Human Resources within 2 weeks if I am unable to obtain my out of state driving record in that time. I understand that my application may not be considered for this position until I submit my out of state driving record.You can email this information to human.resources@lynchburgva.gov, or fax to 434-845-4304 or mail this information to Human Resources, 900 Church Street, Lynchburg VA 24504. Include the name of the position for which you are applying. If you have a driving record less than 30 days old you can upload as an attachment to your application.
  • Agree to provide record within 2 weeks of application date
  • Do not agree (I understand I will no longer be considered for this position if I disagree.)
  • Not applicable (I have not had an Out-of-State Driver's License during the past 3 years.
04

If you answered yes to the above question, please provide the name of the State where your license was issued:
Required Question

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