Regional Marketing Specialist

3 weeks ago


Kennewick, United States Hayden Homes Full time
Job Title: Regional Marketing Specialist

Company: Hayden Homes

Location: Kennewick, WA | Southern WA Region (Tri-Cities, Walla Walla, Moses Lake, Yakima, Grandview, Prosser, I-82 Corridor)

Career Area: Marketing

Education: Bachelor's degree in Marketing or related field strongly preferred

Experience: 3 years of marketing experience required. Experience in residential real estate or related field strongly preferred.

Travel: 50% - 75% travel within local and regional areas. Vehicle and valid Driver's License and insurance required.

We are proud to be Great Place to Work Certified® and selected as a Fortune 100 Best Workplaces

How You Will Contribute:

As a Hayden Homes Regional Marketing Specialist, you will be responsible for planning, creating, and executing strategic marketing initiatives that generate traffic to communities while maintaining and upholding corporate branding and image standards.

Responsibilities Include:
  • Regional Marketing Planning and Execution: Works with the marketing team to develop action plans to advance sales and marketing and communication objectives. Serves as the primary marketing contact for the entire region, coordinating with field sales personnel and corporate marketing as necessary.
  • Community Management: Responsible for managing inventory home marketing, model home appearance, community launch processes, and community signage.
  • Event Management and Sponsorships: Manages community-specific event planning, regional events, and identifies sponsorship opportunities for assigned region.
  • Advertising and Brand Management: Manages regional media assets, maintains branding standards, and develops marketing material for the region.
How You Will Succeed:

You manage your time through planning and priority setting and hold yourself accountable for producing quality work within tight timeframes. You are capable of driving results through effective communication. You enjoy building relationships and collaborating with the team. You are good with following established processes and procedures, but you are also innovative and comfortable with creativity.

What You Can Offer:
  • Skills
    • Familiarity with Adobe Creative Suite - preferred
    • Intermediate Microsoft Office skills
    • Strong written communication skills
  • Abilities
    • Ability to communicate effectively, both verbally and in writing, to various audiences.
    • Ability to plan, prioritize and manage multiple tasks in a fast-paced and rapidly changing environment.
    • Ability to creatively solve problems and work under time constraints with minimal supervision.
    • Must be organized and efficient at completing administrative tasks and meeting deadlines.
    • Ability to work both independently and within a team to accomplish goals.
    • Ability to establish strong relationships with individuals inside and outside of the organization.
  • Experience
    • Minimum of three years of marketing experience required. Experience in residential real estate or related field strongly preferred.
    • Field support experience preferred.
    • Experience managing budgets up to $500k preferred.


How You Will Be Rewarded:

Hayden Homes' compensation and benefits package consists of a competitive base salary between $58,000 and $73,000 per year along with quarterly bonus opportunities, generous health care coverage including medical, dental and vision benefits for team members and dependents, flexible spending accounts, life and disability insurance, 401(k) plan with company match, a team member home purchase discount, accrued paid time off beginning at 3 weeks annually, 16 hours of volunteer time off, education reimbursement and career development opportunities.

#HAYD

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