VP of Product Marketing

2 weeks ago

Seattle, United States Truveta Full time
VP of Product Marketing & Monetization Strategy

Are you looking to tackle big challenges that drive even bigger impact? Are you energized by the possibilities when technology, data, and healthcare intersect? Do you love B2B product marketing and partnering across product, sales, and marketing teams?

Truveta is the world's first health provider led data platform with a vision of Saving Lives with Data. Our mission is to enable researchers to find cures faster, empower every clinician to be an expert, and help families make the most informed decisions about their care. Achieving Truveta' s ambitious vision requires an incredible team of talented and inspired people with a special combination of health, software and big data experience who share our company values.

Truveta was born in the Pacific Northwest, but we have employees who live across the country. Our team enjoys the flexibility of a hybrid model and working from anywhere. In person attendance is required for one week during the year for Truveta Planning Week.

For overall team productivity, we optimize meeting hours in the pacific time zone. We avoid scheduling recurring meetings that start after 3pm PT, however, ad hoc meetings occur between 8am-6pm Pacific time.

Who We Need

Truveta is rapidly building a talented and diverse team to rapidly advance our mission and grow our business. Beyond core capabilities, we are seeking problem solvers, passionate and collaborative teammates, and those willing to roll up their sleeves while making a difference. If you are interested in the opportunity to pursue purposeful work, join a mission-driven team, and build a rewarding career while having fun, Truveta may be the perfect fit for you.

Our marketing team is looking for a senior and strategic Vice President of Product Marketing and Monetization Strategy to drive product marketing, pricing and packaging, strategic partner programs, and go-to-market strategy to enable high growth and scale, while building a team of high performing product marketers. This role will focus on value proposition creation, positioning, messaging, competitive and market intelligence, segmentation, and leading other product marketing activities for Truveta. This role will be responsible for leading pricing and packaging to maximize growth, maximizing win/loss recommendations, and delivering sales playbooks, with scalability in mind for a growing sales team. This role will also create and manage a strategic partner program for analytic services to accelerate and scale growth for Truveta Data.

The best person for this role has deep understanding of life sciences and Saas / technology domains; has proven capability in commercially focused GTM motions focused on pipeline velocity and win rates, strategic messaging development, sales enablement, partner program creation and is energized by working in a dynamic, high growth environment.

Experience in a fast-paced, B2B company in the life sciences domain is a must RWD experience is highly preferred.

This Opportunity

The vice president of product marketing will partner closely with several teams within Truveta including partner (sales), product, clinical informatics, communications, and marketing to help achieve our growth ambitions. Efforts will focus on developing and honing clear differentiation against competition, use cases, and value propositions that strongly resonate with pharmaceutical, medical device, government, and academic research organizations.

Responsibilities include:
  • Develop value proposition for Truveta products and services, connecting with distinct audiences and establishing compelling competitive differentiation
  • Develop and execute product positioning and go-to-market strategies for new offerings and product features
  • Develop deep understanding of the market, competition, and ecosystem to inform the company's efforts and make key contributions to business strategy
  • Own an effective and compelling sales enablement program for our partner team across segments, including creation of critical enablement assets (i.e. pitch decks, FAQs, objection handling, one-pagers etc.) and sales training programs
  • Drive a programmatic pricing and packaging approach with regular cadence of pricing updates / refreshes based on feedback and operationalizing with related assets for partner team
  • Play a key leadership role in managing the product lifecycle including launches and extensions
  • Communicate expectations, plans, and results with cross-functional teams and other stakeholders with confidence and clarity
  • Build a world class product marketing team
  • Lead a team to create compelling content for marketing campaigns, sales, and industry events that differentiates our products in the market
Key Qualifications
  • 10+ years of experience in the product marketing discipline, with a background in life sciences and technology, ideally focused on SaaS / subscription businesses with recurring revenue
  • Strong problem-structuring and analytical skills, with deep understanding of life sciences market conditions, customer needs and competitive offerings desired
  • Deep experience in creating world-class positioning and messaging frameworks, mapped to business goals
  • Experience creating packaging and pricing strategies and playbooks
  • Experience creating and executing partner programs
  • Excellent team builder and enthusiastic leader of a growing team focused on impact to drive business goals
  • Ability to lead cross-functional teams with excellent leadership, communication and organizational skills required
  • Ability to influence and be a team player that rolls up your sleeves
  • Must embrace and respect the critical nature of protecting the Truveta brand
  • Strong communicator, creative thinker, and nimble executor
  • Great collaborator and ability to adopt new technologies quickly
*Be prepared to share examples of your work, along with a resume.

Why Truveta?

Be a part of building something special. Now is the perfect time to join Truveta. We have strong, established leadership with decades of success. We are well-funded. We are building a culture that prioritizes people and their passions across personal, professional, and everything in between. Join us as we build an amazing company together.

We Offer:
  • Interesting and meaningful work for every career stage
  • Great benefits package
  • Comprehensive benefits with strong medical, dental and vision insurance plans
  • 401K plan
  • Professional development & training opportunities for continuous learning
  • Work/life autonomy via flexible work hours and flexible paid time off
  • Generous parental leave
  • Regular team activities (virtual and in-person as soon as we are able)
  • The base pay for this position is $290,000 to $325,000. The pay range reflects the minimum and maximum target. Pay is based on several factors including location and may vary depending on job-related knowledge, skills, and experience. Certain roles are eligible for additional compensation such as incentive pay and stock options.

If you are based in California, we encourage you to read this important information for California residents linked here.

Truveta is committed to creating a diverse, inclusive, and empowering workplace. We believe that having employees, interns, and contractors with diverse backgrounds enables Truveta to better meet our mission and serve patients and health communities around the world. We recognize that opportunities in technology historically excluded and continue to disproportionately exclude Black and Indigenous people, people of color, people from working class backgrounds, people with disabilities, and LGBTQIA+ people. We strongly encourage individuals with these identities to apply even if you don't meet all of the requirements.

  • VP, Product Marketing

    2 months ago

    Seattle, Washington, United States Amperity Full time

    Join Amperity, the leading customer data platform that is revolutionizing how consumer brands understand and engage with their customers. Our multi-patented AI-powered technology is solving complex problems for top brands around the world. Be part of a team that values diversity, equity, and inclusion, and be at the forefront of a rapidly growing...

  • VP of Digital Marketing

    3 days ago

    Seattle, Washington, United States Sleep Doctor Full time

    About UsSleep Doctor is a leading sleep health company dedicated to helping individuals achieve better sleep and improve their overall well-being. Our mission is to empower people to take control of their sleep and make informed decisions about their health.The RoleWe are seeking a highly experienced and strategic VP of Paid Media to join our team. As a key...

  • Logistics Expert Wanted for Retail Market Research Study

    2 days ago

    Seattle, Washington, United States Ivy Exec Full time

    Market Research Study OpportunityIvy Exec is conducting a paid market research study to gather feedback from professionals in the retail sector. We are seeking opinions, perspectives, and experiences from logistics experts who can provide valuable insights.Study Requirements:Job titles: Operations Manager, Logistics Manager, Inventory Information Manager,...

  • VP of Product

    2 months ago

    Seattle, Washington, United States Super-Com Full time

    About We started to help maximize lives–both the lives of our customers and the lives of our employees– so that everyone can experience all that life has to offer. For our employees, our promise is that is more than just a job; it's an opportunity to unlock one's potential, where learning is celebrated and impact is realized. Responsibilities:1. Grow...

  • VP of Product

    2 months ago

    Seattle, United States Super-Com Full time

    About Super.com We started Super.com to help maximize lives–both the lives of our customers and the lives of our employees– so that everyone can experience all that life has to offer. For our employees, our promise is that Super.com is more than just a job; it’s an opportunity to unlock one’s potential, where learning is celebrated and impact is...

  • Senior Product Marketing Manager

    1 week ago

    Seattle, United States DomainTools Full time

    DomainTools Senior Product Marketing ManagerAs a Senior Product Marketing Manager for DomainTools, you will be part of a team that is tasked with developing messaging and positioning to highlight how we enable our customers to better protect their infrastructure from bad actors. You will work closely with the product and sales teams creating compelling...

  • Senior Product Marketing Manager

    2 weeks ago

    Seattle, United States DomainTools Full time

    DomainTools Senior Product Marketing ManagerAs a Senior Product Marketing Manager for DomainTools, you will be part of a team that is tasked with developing messaging and positioning to highlight how we enable our customers to better protect their infrastructure from bad actors. You will work closely with the product and sales teams creating compelling...

  • Senior Product Marketing Manager

    3 days ago

    Seattle, United States DomainTools Full time

    As a Senior Product Marketing Manager for DomainTools, you will be part of a team that is tasked with developing messaging and positioning to highlight how we enable our customers to better protect their infrastructure from bad actors. You will work closely with the product and sales teams creating compelling content to help customers understand use cases...

  • VP, Investment Banking, Middle Market M&A, Industrials

    1 month ago

    Seattle, Washington, United States Bank of Montreal Full time

    VP, Investment Banking, Middle Market M&A, IndustrialsLocations: Dallas, TX, USA; Chicago, IL, USA; Minneapolis, MN, USA; Seattle, WA, USATime Type: Full timePosted on: Posted 4 Days AgoApplication Deadline: 07/31/2024Address: 200 Crescent CourtJob Family Group: Capital Markets Sales & ServiceProvides a combination of deep industry sector expertise,...

  • Senior Product Marketing Manager

    2 weeks ago

    Seattle, United States DomainTools Full time

    As a Senior Product Marketing Manager for DomainTools, you will be part of a team that is tasked with developing messaging and positioning to highlight how we enable our customers to better protect their infrastructure from bad actors. You will work closely with the product and sales teams creating compelling content to help customers understand use cases...

  • Senior Product Marketing Manager

    3 weeks ago

    Seattle, United States DomainTools Full time

    Job DescriptionJob DescriptionAs a Senior Product Marketing Manager for DomainTools, you will be part of a team that is tasked with developing messaging and positioning to highlight how we enable our customers to better protect their infrastructure from bad actors. You will work closely with the product and sales teams creating compelling content to help...

  • Senior Product Marketing Manager

    3 weeks ago

    Seattle, United States DomainTools Full time

    Job DescriptionJob DescriptionAs a Senior Product Marketing Manager for DomainTools, you will be part of a team that is tasked with developing messaging and positioning to highlight how we enable our customers to better protect their infrastructure from bad actors. You will work closely with the product and sales teams creating compelling content to help...

  • VP of Product

    1 month ago

    Seattle, United States Talent Seed Full time

    Our client, a multinational technology company, is looking for a VP of Product & Tech. [*This role requires relocation to Dubai, UAE]They are looking to add a Head of Product and Technology who will be the owner of Product and Tech vision, strategy and team to drive the next wave of growth and innovation. As a thought leader, you will innovate on behalf of...

  • VP of Product

    1 month ago

    Seattle, United States Talent Seed Full time

    Our client, a multinational technology company, is looking for a VP of Product & Tech. [*This role requires relocation to Dubai, UAE]They are looking to add a Head of Product and Technology who will be the owner of Product and Tech vision, strategy and team to drive the next wave of growth and innovation. As a thought leader, you will innovate on behalf of...

  • Executive Assistant, AWS Product Marketing

    3 weeks ago

    Seattle, United States Amazon Full time

    Executive Assistant, AWS Product Marketing Job ID: 2696842 | Amazon Web Services, Inc. Amazon Web Services (AWS) is a fast-growing business in need of a dedicated, resourceful, and customer-obsessed Executive Assistant to support our VP of AWS Product Marketing. The Executive Assistant will report directly to the Vice President and will collaborate with...

  • Senior Product Marketing Manager

    1 week ago

    Seattle, Washington, United States DomainTools Full time

    Job SummaryWe are seeking a highly skilled Senior Product Marketing Manager to join our team at DomainTools. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to promote our domain and DNS intelligence solutions to customers in the EMEA region and beyond.Key ResponsibilitiesCompetitive Analysis:...

  • VP, Product Management Systems

    5 days ago

    Seattle, United States Impinj Full time

    Job DescriptionJob DescriptionImpinj is a leading RAIN RFID provider and Internet of Things pioneer. We're inventing ways to connect every thing to the Internet — including retail apparel, retail general merchandise, healthcare items, automobile parts, airline baggage, food and much more. With more than 100 billion items connected to date, and multiple...

  • Head of Product Marketing

    5 days ago

    Seattle, United States Globe Tech Professionals LLC Full time

    Role: Head of Product MarketingSalary: $120k to $180k/Annual with benefits and performance-based bonusesLocation: Seattle, WA (Onsite)Job Description:We are seeking a highly motivated and experienced Product Marketing leader to join our dynamic team. In this role, you will be responsible for developing and executing marketing strategies and content that...

  • Head of Product Marketing

    5 days ago

    Seattle, United States Globe Tech Professionals LLC Full time

    Role: Head of Product MarketingSalary: $120k to $180k/Annual with benefits and performance-based bonusesLocation: Seattle, WA (Onsite)Job Description:We are seeking a highly motivated and experienced Product Marketing leader to join our dynamic team. In this role, you will be responsible for developing and executing marketing strategies and content that...

  • Head of Product Marketing

    3 weeks ago

    Seattle, United States Globe Tech Professionals LLC Full time

    Role: Head of Product Marketing Salary: $120k to $180k/Annual with benefits and performance-based bonuses Location: Seattle, WA (Onsite) Job Description: We are seeking a highly motivated and experienced Product Marketing leader to join our dynamic team. In this role, you will be responsible for developing and executing marketing strategies and content that...