Director, Marketing Strategy

4 days ago

New York, NY, United States Noble Talent Group Full-time
Director, Marketing Strategy 📍 New York City | 4 days onsite I’m partnering with one of the most iconic and recognizable names in American retail to identify a Director, Marketing Strategy to help shape how the brand connects with millions of consumers across major categories and cultural moments. This is a highly visible leadership role for a strategic retail marketer who can turn consumer insights, merchandising priorities, and business goals into powerful integrated marketing strategies across the customer journey. What you’ll be involved in:
- Lead integrated marketing strategy across major seasonal moments, categories, and brand initiatives
- Partner with Merchandising, Creative, Media, and senior stakeholders to bring product stories to life
- Develop omnichannel campaigns across digital, social, content, experiential, and in-store
- Create innovative activations, events, and customer experiences
- Use consumer insights and data to shape strategy and creative direction
- Lead and develop a high-performing team What they’re looking for: ✔ 10+ years of integrated brand/retail marketing experience ✔ Strong retail or consumer brand background ✔ Experience leading seasonal and omnichannel marketing strategies ✔ Strong merchandising and cross-functional partnership experience ✔ Experiential/in-store activation experience is a plus ✔ Home, Fashion, Beauty, or cross-category retail experience ✔ Strategic, commercially minded leadership style