Marketing Analytics Manager

1 month ago


Rocky Hill, United States Avid Marketing Group Full time

Position Overview Avid Marketing Group is seeking a Marketing Analytics Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. It’s key to not only report on “what” happened, but “why” it happened. This position is also responsible for managing and reporting on multi-tactic shopper marketing budgets.

Reports to: Sr. Dir, Analytics

Duties and Responsibilities: Reporting program-specific performance across traditional shopper tactics (National, media, retailer media, trade offers, etc.) and correlating performance to syndicated data lift and other KPIs Reporting across multiple programs, analyzing what is working and what needs to be optimized Managing complex client budgets in coordination with Account Services and Accounting teams Making program/tactic recommendations in conjunction with budget recommendations based on client strategy. Updating clients with cadenced deliverables Work in a collaborative environment, cross-functional setting and responsible for explaining calculations to those who are not “number people”

*Subject to change based on business requirements Qualifications Must have: 5+ years of experience in CPG data analytics, which could include Shopper Insights, Category Management, RGM, Trade, or Sales support roles Deep understanding of CPG industry and FDMC retailers Experience analyzing Retail Media Experience with pulling, extracting, and analyzing syndicated POS data (Circana/IRI, Nielsen) Expert in Excel and PowerPoint, including regular use of pivot tables and formulas (vlookup, if/then, sumif, etc.) Strong analytical and critical thinking skills Excellent presentation skills Ability to analyze and interpret large quantities of data from multiple sources and summarize into key insights /learnings A passion for storytelling based on data Not required, but nice to have: Traditional Strategic Planning experience Panel Data knowledge Excel tool building experience Experience with BI tools Previous work in an agency setting

Candidates who progress to the final interview phase will be asked to share samples of their work in addition to completing a brief analytics assessment.

AMG is working in a hybrid-style. We believe in the collaborative nature of face-to-face meetings but also believe that working from home a day or two a week is beneficial. We look forward to hearing from you

* Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

#J-18808-Ljbffr



  • Rocky Hill, United States Avid Marketing Group Full time

    Job DescriptionJob DescriptionPosition OverviewAvid Marketing Group is seeking a Analytics and Insights Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. It’s key to not only report on “what” happened, but “why” it...


  • Cherry Hill, United States CMI Media Group Full time

    Description Position at CMI Media Group Are you passionate about leveraging data to drive strategic decisions? Do you thrive in a dynamic, collaborative environment where your insights shape cutting-edge marketing campaigns? If so, we have an exciting opportunity for you! About Us: We are a forward-thinking company at the forefront of digital marketing...


  • Rock Hill, United States Family Trust Federal Credit Union Full time

    Role: Family Trust is in search of a highly skilled Marketing Analytics Specialist with 2+ years of experience to help research and identify ways to build our brand, acquire new clients, and assist in managing our CRM. Marketing Specialist responsibilities include managing the CRM database, analyzing consumer behavior, exploring market trends and...


  • Rocky Hill, United States Avid Marketing Group Full time

    Position OverviewResponsible for building strong, lasting relationships with clients in the adult beverage category, focused on shopper marketing solutions. This person will work on campaign concepting, developing programming recommendations , custom / special project scope development, internal briefing and internal / external communication and billing....


  • Rocky Hill, United States Avid Marketing Group Full time

    Position OverviewResponsible for building strong, lasting relationships with clients in the adult beverage category, focused on shopper marketing solutions. This person will work on campaign concepting, developing programming recommendations , custom / special project scope development, internal briefing and internal / external communication and billing....


  • Rocky Hill, United States Avid Marketing Grp. Full time

    Position Overview: Work with existing and newly acquired clients, from initial onboarding throughout program execution. Help to further develop clients' shopper marketing efforts by leveraging AMG proprietary platforms. Manage and mentor junior level account employees. Highlighted Responsibilities:Main Client Contact and Partner: Develop, maintain and...


  • Rocky Hill, United States Avid Marketing Group Full time

    Job DescriptionJob DescriptionPosition Overview:Work with existing and newly acquired clients, from initial onboarding throughout program execution. Help to further develop clients' shopper marketing efforts by leveraging AMG proprietary platforms. Manage and mentor junior level account employees. Highlighted Responsibilities:Main Client Contact and...

  • Marketing Manager

    3 weeks ago


    Cherry Hill, United States Amy Rossano Group Full time

    Description We are seeking a full time dynamic real estate-focused Marketing Manager who will be responsible for, but not limited to, developing and executing creative strategies and providing direction for branding and marketing materials. The Marketing Manager will also collaborate with team members to develop social media strategy, art direction, and...


  • Rocky Hill, United States Brown & Brown Insurance Full time

    Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers. Brown & Brown is seeking a Commercial Lines Account Manager for its Commercial Lines team in Rocky Hill, CT . This position is responsible for retaining clients through servicing and management of client...

  • Sales Executive

    3 weeks ago


    Rocky Hill, United States Paychex Full time

    Overview Selling Company's products and services by developing new clients and increasing the client base to increase profits in the Core Sales, Human Resource Services Sales or Major Market Sales organizations. ResponsibilitiesLeverage the Go-to-Market Sales Strategy to identify customers needs and present the Paychex solution to key stakeholders and...


  • Chapel Hill, United States Reviveptandwellness Full time

    Employment Type: Permanent Staff (EHRA NF) Vacancy ID: NF0008301 Position Summary/Description: This position may be eligible for a hybrid work arrangement that may include a partially remote work location, consistent with System Office policy. UNC Chapel Hill employees are generally required to reside within a reasonable commuting distance of their assigned...

  • Sales Executive

    1 month ago


    Rocky Hill, United States Paychex Full time

    Overview Selling Company's products and services by developing new clients and increasing the client base to increase profits in the Core Sales, Human Resource Services Sales or Major Market Sales organizations. Responsibilities Leverage the Go-to-Market Sales Strategy to identify customers’ needs and present the Paychex solution to key stakeholders and...


  • Rock Hill, United States 3D Systems Full time

    Who We Are More than 35 years ago, 3D Systems brought the innovation of 3D printing to the manufacturing industry. Today, as the leading additive manufacturing solutions partner, we bring innovation, performance, and reliability to every interaction - empowering our customers to create products and business models never before possible. 3D Systems’...


  • Rock Hill, United States 3D Systems Full time

    Who We Are More than 35 years ago, 3D Systems brought the innovation of 3D printing to the manufacturing industry. Today, as the leading additive manufacturing solutions partner, we bring innovation, performance, and reliability to every interaction - empowering our customers to create products and business models never before possible. 3D Systems solutions...

  • General Manager

    1 week ago


    Rocky Hill, United States SureHire Recruiting LLC Full time

    General ManagerRocky Hill, CTA leading network of dental laboratories is looking for a well-rounded operations leader to manage their lab in Rocky Hill, CT (relocation assistance available). Primary Responsibilities and Essential Functions of the Position:Maintain open and continual communications with assigned Operations Leader regarding all operations of...

  • General Manager

    1 week ago


    Rocky Hill, United States SureHire Recruiting LLC Full time

    General ManagerRocky Hill, CTA leading network of dental laboratories is looking for a well-rounded operations leader to manage their lab in Rocky Hill, CT (relocation assistance available). Primary Responsibilities and Essential Functions of the Position:Maintain open and continual communications with assigned Operations Leader regarding all operations of...


  • Rocky Hill, United States Verano Holdings, LLC Full time

    Job Summary The Manager, People Business Partner is pivotal in leading and implementing advanced human resources initiatives that align with the organizational goals and operational needs. This role demands extensive strategic HR planning capabilities beyond transactional HR tasks and focuses on strategic leadership within the company's facilities in...

  • Sales Intern

    1 month ago


    Rocky Hill, United States Hexplora Full time

    Job Title: Sales Intern -W2 onlyLocation: Rocky Hill,CT - OnsiteJob Description:Hexplora is a leading healthcare population health and analytics company, dedicated to providing innovative solutions to improve healthcare outcomes. We are seeking a motivated and enthusiastic Sales Intern to join our dynamic sales team. This internship offers a great...


  • Rock Hill, United States Family Trust Federal Credit Union Full time

    Role:Family Trust is in search of a highly skilled Marketing Data Specialist with 3+ years of experience to help research and identify ways to build our brand, acquire new clients and assist in managing our CRM. Marketing Analyst responsibilities include researching consumer behavior, exploring market trends and opportunities, tracking transactional data and...


  • Rock Hill, United States Family Trust Federal Credit Union Full time

    Role:Family Trust is in search of a highly skilled Marketing Data Specialist with 3+ years of experience to help research and identify ways to build our brand, acquire new clients and assist in managing our CRM. Marketing Analyst responsibilities include researching consumer behavior, exploring market trends and opportunities, tracking transactional data and...