Consumer Insight Specialist- Refrigerator

4 weeks ago


Louisville, United States CareerBuilder Full time

Kentucky 40202 Louisville
full time
About the job

Midea America Corp., is one of the worlds largest home appliance brands, offering the most comprehensive selection of products in the world to fully serve the needs of day-to-day living at home, at work, or anywhere else you go. In North America we strive to aim high, put the customer first, transform and innovate the marketplace, utilizing our commitment, dedication, inclusion, and partnership with our teams. Midea America is a subsidiary of the Midea Group, a global company with over 150,000 employees and operations in more than 195 countries. As a publicly listed company, we are ranked #245 as a Fortune Global 500 company and offer one of the most comprehensive product portfolios in the industry.
Job Description:
Market research in the US market, industry analysis, and user studies.
Collaboration with China and MAC (Market and Customer) research projects.
User experience testing before the launch of new products.
Required Qualifications, Skills, and Expertise:
Bachelor's degree or higher in fields such as psychology or sociology.
More than 4 years of work experience in user research.
Experience with 2-3 successful trend research or product insight projects.
Proficient in both qualitative and quantitative research, able to identify suitable methodologies, and effectively conduct research by exploring and utilizing resources.
Prior experience in the home appliance industry is preferred.
Midea America Corp, is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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