Recruitment Marketing Specialist
2 weeks ago
Job Description
Job Description
Job Details
Shifts Available: Days - 8 hours, 40hrs/week
Work location: Hybrid preferred but ok for remote; Redwood City, CA
Duties and Responsibilities
Develop and execute strategic recruitment marketing campaigns across various channels (organic, paid, social) to attract qualified candidates aligned with our Employer Value Proposition (EVP).
Conduct in-depth analysis of programmatic ad campaigns to optimize performance, maximize return on investment (ROI), and inform future strategies.
Partner with hiring managers and recruiters to understand specific needs and develop targeted campaign messaging.
Manage and update job board brand profiles, ensuring alignment with our employer branding strategy and attracting a strong pool of candidates.
Help manage and update the Google Analytics platform to monitor website traffic data and user behavior insights
Foster employee advocacy through social media by creating engaging content and implementing strategies to encourage employee participation.
Requirements
Education
High school diploma or GED for all levels is required.
Associate degree in a work-related discipline/field from an accredited college or university preferred.
Experience
2+ years of experience in recruitment marketing or a related field.
Proven track record of developing and executing successful recruitment marketing campaigns across various channels.
Some knowledge of social media platforms
Knowledge of Applicant Tracking Systems (ATS).
Knowledge of Google Analytics
Benefits
Medical/Dental/Vision
401k
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