Product Marketing Manager
3 weeks ago
Way helps businesses unlock the power of brand activations.Headquartered in Austin, Texas, with a European office in Paris, we are building the world's first B2B software platform that enables consumer brands to launch experiences and activations at scale. In a world where 76% of consumers would rather spend their money on experiences over material goods, Way provides the technology for brands to meet this rapidly changing consumer behavior. Our platform provides the infrastructure for any brand to launch experiences using software-driven automation to drive new revenue, build brand loyalty, and streamline operational processes that go into executing on experiences at scale.Founded in May of 2020, Way already supports hundreds of leading brands in the hospitality space, including Accor, Auberge Resorts Collection, Hyatt, as well as iconic independents such as The Little Nell in Aspen and Meadowood Napa Valley. We are a post-Series A stage company backed by Tiger Global, MSD Capital (Michael Dell), and others, growing high single digits month-over-month on average.WAY PRODUCT MARKETING MANAGERWe're looking for a driven, talented, curious, and entrepreneurial product marketing manager to join our team and be among the first marketing hires at a high-growth, globally-minded technology company. You'll play a foundational role in rapidly expanding the company's customer base of hospitality brands across the world. Way hires people who are passionate about their work, take pride in its results, and work well in small teams with fast-paced environments. We'd love for you to have previous startup experience at a company with fewer than 50 employees, but it's not required. You're comfortable working independently and don't need hand-holding, but you're also always eager to work directly with key internal and external stakeholders to align objectives. Finally, we're looking for an entrepreneurial mindset - you're not looking for just another job but for a place to take ownership of your work. You think long-term and are committed to building a successful business. YOU WILL - Develop and execute comprehensive product marketing strategies to successfully bring products and features to market- Collaborate with cross-functional teams, including product, sales, and marketing, to position product features, benefits, and target audiences. - Create compelling product messaging that effectively communicates the value proposition to customers and differentiates the startup from competitors. - Conduct market research and competitive analysis to identify market trends, customer needs, and emerging opportunities, informing product development and marketing strategies. - Work closely with the sales team to develop sales tools, training materials, and go-to-market plans to support product launches and ongoing sales efforts. - Create and track key performance indicators (KPIs) to drive deeper product adoption and utilization. - Collaborate with content marketing to create content that aligns with the product marketing strategy, such as blog posts, case studies, and product videos. - Stay updated on industry trends, customer feedback, and competitor activities to adapt and refine product marketing strategies accordingly. - Build a lifecycle program that spans the 360 customer journey and incorporates upsell and cross-sell strategiesWE'RE LOOKING FOR SOMEONE WHO HASAn interest in growing with an early-stage, high-growth companyAt least five years of relevant product marketing experience (within B2B SaaS strongly preferred)Strong work ethic and high level of professionalismExcellent communication skills and strategies to bring product knowledge to lifeA desire to be the best at their craft English fluency. Spanish, French or other foreign language proficiency is a plus but not at all a requirement.THE RESTCompensation includes highly competitive salary, generous equity, medical, dental, and vision coverage paid 100% by the company, 401K benefits, and other travel-related perksCandidates are required to be located in or willing to relocate to Austin, TXWay is building a workplace environment of team members who are passionate and excited to be together in person at its space in downtown Austin to continue to enable our fast-paced growth trajectory should be excited about startups and not looking for an easy job. This is a commitment, but it's a commitment that will set you and, as a byproduct, the company apart from the pack.
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Product Growth Marketing Manager
1 week ago
austin, United States Eurofins USA Consumer Product Testing Full timeJob Description Reporting to the VP of Global Marketing CPT, located in Singapore, the Product & Growth Marketing Specialist/Manager will be responsible for developing and executing comprehensive marketing strategies, drive brand awareness, loyalty and contribute to overall business growth. This role requires a creative and analytical mindset, strong...
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Product Growth Marketing Manager
1 week ago
austin, United States Eurofins USA Consumer Product Testing Full timeJob Description Reporting to the VP of Global Marketing CPT, located in Singapore, the Product & Growth Marketing Specialist/Manager will be responsible for developing and executing comprehensive marketing strategies, drive brand awareness, loyalty and contribute to overall business growth. This role requires a creative and analytical mindset, strong...
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Product Growth Marketing Manager
7 days ago
Austin, United States Eurofins USA Consumer Product Testing Full timeJob Description Reporting to the VP of Global Marketing CPT, located in Singapore, the Product & Growth Marketing Specialist/Manager will be responsible for developing and executing comprehensive marketing strategies, drive brand awareness, loyalty and contribute to overall business growth. This role requires a creative and analytical mindset, strong...
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Product Growth Marketing Manager
1 week ago
Austin, Texas, United States Eurofins USA Consumer Product Testing Full timeJob DescriptionReporting to the VP of Global Marketing CPT, located in Singapore, the Product & Growth Marketing Specialist/Manager will be responsible for developing and executing comprehensive marketing strategies, drive brand awareness, loyalty and contribute to overall business growth. This role requires a creative and analytical mindset, strong...
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Product Growth Marketing Manager
2 weeks ago
Austin, Texas, United States Eurofins USA Consumer Product Testing Full timeJob DescriptionReporting to the VP of Global Marketing CPT, located in Singapore, the Product & Growth Marketing Specialist/Manager will be responsible for developing and executing comprehensive marketing strategies, drive brand awareness, loyalty and contribute to overall business growth. This role requires a creative and analytical mindset, strong...
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Events Marketing Manager
1 week ago
Austin, United States Fospha Marketing Full timeFospha is the marketing measurement platform for eCommerce brands. We have found product/market fit in the last two years and quickly become the market leader for measurement in EMEA. We are the only business of our type to be a certified partner of Meta, TikTok and Snap, and have worked with those customers to drive massive growth and value for both sides...
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Events Marketing Manager
8 hours ago
Austin, United States Fospha Marketing Full timeFospha is the marketing measurement platform for eCommerce brands. We have found product/market fit in the last two years and quickly become the market leader for measurement in EMEA. We are the only business of our type to be a certified partner of Meta, TikTok and Snap, and have worked with those customers to drive massive growth and value for both sides...
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Growth Marketing Manager
1 week ago
Austin, United States Fospha Marketing Full timeFospha is the marketing measurement platform for eCommerce brands. We have found product/market fit in the last two years and quickly become the market leader for measurement in EMEA. We are the only business of our type to be a certified partner of Meta, TikTok and Snap, and have worked with those customers to drive massive growth and value for both sides...
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Product Marketing Manager
12 hours ago
Austin, United States SurePoint Technologies Full time5+ years of demonstrated experience in product marketing, product management, sales engineering, or similar roles Experience in enterprise software markets, ideally those serving back office solutions Familiarity with enterprise solutions and SaaS You written and oral communications skills are superb, and you can explain complex concepts clearly for a...
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Product Marketing Manager
1 month ago
Austin, United States SailPoint Technologies Full timeAs the Technical Identity Solutions Product Marketing Manager, you will serve as the technical marketing focal point for cross portfolio solutions by creating compelling and high quality technical content such as high-level demonstrations, videos, and marketing assets (whitepapers, solution briefs, blogs, and webinars) that result in contribution to pipeline...
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Product Marketing Manager
7 days ago
Austin, United States Zynga Full timeAVAILABLE POSITIONS Product Marketing Manager Careers Category: Marketing & User Acquisition Careers location: Austin, TX, Chicago, IL, Eugene, OR, Toronto, Canada Connected Worker Type: Connected R_111973 Position Overview Zynga is looking for a Product Marketing Manager with exceptional project management and organizational...
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Product Marketing Manager
1 month ago
Austin, United States Thrive Pet Healthcare Full timeJob Summary: As the Product Marketing Manager, you will establish strategy and manage budgets to drive profitable growth in our product categories, including prescription Rx, food, and other healthcare supplies. You will use vision and creativity to impact the client experience for both hospitals and e-commerce channels. You will work across all facets of...
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Product Marketing Manager
20 hours ago
Austin, United States Thales Full timeLocation: Austin, United States of AmericaThales people architect identity management and data protection solutions at the heart of digital security. Business and governments rely on us to bring trust to the billons of digital interactions they have with people. Our technologies and services help banks exchange funds, people cross borders, energy become...
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Product Marketing Manager
1 week ago
Austin, United States Devrev Full timeDevRev DevRev is a platform purpose-built for SaaS and technology companies, helping back-office development match the rapid pace of front-office customer relationships. Our mission is to bring end users, support engineers, product managers, and developers together, making it effortless to do what matters most — and creating a company-wide culture of...
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Product Marketing Manager
13 hours ago
Austin, United States Informatica Full timeJob Number: 36399 Position Title: Product Marketing Manager 3 External Description Product Marketing Manager What’s it like to wake up every day with purpose? Is it possible to know with certainty that what you do directly impacts the organization’s mission and success? If you’re motivated by the idea of working with the world’s largest,...
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Product Marketing Manager
2 days ago
Austin, United States Thales Full timeLocation: Austin, United States of America Thales people architect identity management and data protection solutions at the heart of digital security. Business and governments rely on us to bring trust to the billons of digital interactions they have with people. Our technologies and services help banks exchange funds, people cross borders, energy become...
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Growth Marketing Manager
12 hours ago
Austin, United States Fospha Marketing Full timeFospha is the marketing measurement platform for eCommerce brands. We have found product/market fit in the last two years and quickly become the market leader for measurement in EMEA. We are the only business of our type to be a certified partner of Meta, TikTok and Snap, and have worked with those customers to drive massive growth and value for both sides...
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Product Marketing Manager
4 weeks ago
Austin, United States Enverus Full timeDescription Product Marketing Manager Why YOU want this position Enverus is the leading energy SaaS company delivering highly technical insights and predictive/prescriptive analytics that empower customers to make decisions that increase profit. Enverus’ innovative technologies drive production and investment strategies, enable best practices for energy...
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Product Marketing Manager
1 month ago
Austin, United States bolt Full timeAbout usbolt provides P&C insurers the ability to increase customer acquisition and retention rates through an end-to-end SaaS-based digital distribution platform including a tightly integrated market network of products, people, and processes.bolt Solutions enables carriers to bundle their products with other carrier’s products to meet the demands of...
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Product Marketing Manager
1 month ago
Austin, United States bolt Full timeAbout usbolt provides P&C insurers the ability to increase customer acquisition and retention rates through an end-to-end SaaS-based digital distribution platform including a tightly integrated market network of products, people, and processes.bolt Solutions enables carriers to bundle their products with other carrier’s products to meet the demands of...
