Vice President

3 weeks ago


Miami, United States CareerBuilder Full time

Vice President / Senior Vice President of Marketing
Location:

Miami, FL (Relocation offered, Hybrid option available)
Role Overview:
Our client is seeking a VP/SVP of Marketing with extensive experience in building IP brands, particularly in the toy industry. The ideal candidate will have a background with leading brands like Mattel, Warner Bros, and Disney.
Key Responsibilities:
Develop and execute marketing strategies aligned with company goals
Drive digital and social media marketing campaigns, launches, and partnerships
Experience in community management, engagement, and growth is important
Identify and capitalize on new channel opportunities
Working with the Head of Growth, Community Manager, and co-founders
Manage a significant marketing budget
Qualifications:
8-10+ years in brand marketing
Proven track record in building successful IP brands
Knowledge of conventional brand strategies and conventions/trade shows
Startup mindset
Experience building traditional toy brands and conventional brands
A basic understanding of NFTs, blockchain technology, and the cryptocurrency space
Understanding trends, pop culture, and what resonates with the broader consumer base, especially in toys and entertainment
Understanding of business operations, strategic planning, and financial acumen
Living, willing to travel or relocate near Miami
Compensation:
$200,000+ salary, bonuses, and benefits.
Opportunities for career development.

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