Associate Director, Omnichannel Marketing

4 weeks ago


Cambridge, United States EPM Scientific Full time

Associate Director of Omnichannel Marketing

I am partnered with a large biotech company looking for a marketing professional to join the Business Insights & Operations team to help develop and implement HCP and patient omnichannel marketing strategies for the company's rare disease portfolio

Key Responsibilities: Work cross-functionally with the marketing and IT teams to deploy omnichannel marketing strategies Coordinate with the Insights & Analytics team to identify key business opportunities to develop multichannel measurement plans Collaborate with stakeholders to develop and deploy the omnichannel plans Create optimization tests in collaboration with the Insights & Analytics team

Requirements/Qualifications: 5+ years of omnichannel marketing strategy experience Digital marketing experience in the pharma/biotech industry Experience developing omnichannel marketing campaigns and customer engagement strategies Bachelor's degree required, MBA preferred

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