CRM Senior Coordinator
2 weeks ago
United Way of Northern New Jersey (Hybrid)
Customer Relationship Manager (CRM) Senior Coordinator
Organization overview:
United Way of Northern New Jersey is seeking a
Customer Relationship Management (CRM)
Senior Coordinator
to support its work to achieve racial and economic equity for those individuals and families struggling to make ends meet, including
ALICE
(A
sset
L
imited,
I
ncome
C
onstrained,
E
mployed) and those in poverty.
United
Way of Northern New Jersey is one of 1,800 United Ways around the world. Each United Way is an independent entity that serves a specific community. This United Way serves a five-county region including Morris, Somerset, Suburban Essex, Sussex, and Warren counties.
United Way raises funds and invests in solutions that positively
impact
the people in our community.
We’re
investing in ALICE’s future in the workplace, at home, and across the community.
Broad Function/Purpose:
Our Digital Department is evolving to enable our organization to thrive. We are seeking a data enthusiast to fill our new CRM Senior Coordinator role. This individual will be responsible for helping the organization optimize data capture, organization, analysis, reporting, and usage. The CRM Senior Coordinator will help improve the usage of and maximize the impact of our CRM system and report on CRM and non-CRM related data analysis and findings to support staff and organizational learning.
Responsibilities:
Working closely with the Senior Director, Digital Services, the
CRM Senior Coordinator is
responsible for:
Lead email preparation, data segmentation, QA, deployment, and post-send reports for staff
Assist with quarterly physical mail campaigns including data segmentation, data exports, and coordination with mail house for campaign distribution
Maintain clean and accurate CRM data, including resolution of duplicate entries, processing returned mail (physical and email), and researching updated contact information
Help identify a replacement for the current CRM system, help lead the transition to the new system, and be a key contributor to the CRM Task Force
Collaborate with various teams within the organization to ensure that customer data is being used effectively to drive business results
Provide support and training within the organization on CRM tools, features, and processes
Host periodic CRM user training sessions for staff, either with the CRM provider or custom sessions tailored to company needs
Provide analysis of CRM campaigns and trends, and make recommendations to the business for enhancing campaign effectiveness through audience segmentation, messaging direction, and contact frequency
Provide ongoing non-CRM related data analysis and reporting (e.g. performance dashboards for functions and departments). Other tasks as assigned.
Requirements:
Bachelor’s degree in information technology, marketing, business administration, or related discipline(or equivalent work experience)
3 to 5 years of relevant experience in direct-to-donor, direct-to-professional CRM
Strong familiarity with modern CRM systems
Strong analytical, communication, and organizational skills
Proficient in data management and data manipulation
Preferred requirements:
Experience with UWNNJ’s current CRM system, Andar
Experience migrating data from one CRM system to another
Familiarity with Google Analytics, Google Adwords and Google Ads
Job Type:
Full-time: 35 hours per week
Compensation:
$65,000 to $75,000 salary range
Benefits: Health, Vision, Dental, 401k, 401k match, Paid Holidays and Paid Time Off (PTO)
This job function uses standard office equipment, such as computers, phones, printer, and photocopiers
Hybrid: Primarily remote, some office meetings with staff, board volunteers, vendors, and donors
Applicants must have permanent legal authorization to work in the United States. United Way of Northern New Jersey does not sponsor employment visas for this position.
3495 US Highway 1 |Suite #34 1247 |Princeton, NJ 08540
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