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Marketing Specialist Job

1 month ago

Hoover, United States TalentCare Full time

FYZICAL Therapy & Balance Centers is seeking a full-time Marketing Specialist to join our team in our Hoover, AL, location. The Marketing Specialist works closely with our clinical team in the activation of local marketing efforts and execution of the long-term marketing strategy. In addition to the functions below, the responsibilities of the Marketing Specialist include budget tracking, market research, marketing planning, and execution. The Marketing Specialist will build strong personal and direct working relationships with the clinic's local team. Job Duties and Responsibilities Manage and maintain clinic’s fyzical.com website and Google Business Profile. Maintain clinic’s email marketing efforts, including the Email Database, Email Copy, and Metric Reporting. Manage and maintain all marketing tools and resources. Track marketing initiatives to point to ROI. Utilize analytical and problem-solving abilities. Tactically execute Marketing Campaigns. Prepare valuable and engaging content for website blogs that attract and convert our target audience. Use templates and programs including, but not limited to, the Microsoft Office Suite or the Adobe Creative Suite. Manage Clinic’s Local Listings and Online Reputation Platforms. Facilitate creative work via Canva, Adobe Creative Suite, or a similar design platform. Maintain brand compliance. Coordinate production of print orders and advertising with third-party partners. Qualifications Bachelor’s degree in Communications, Business Administration, or Marketing preferred. Recent and direct experience working in a communications position within a sales or marketing environment may be substituted in lieu of education and/or experience requirements. Strong organizational and time management skills. Fluency in computer programs. Effective oral and written communication skills. #J-18808-Ljbffr