Digital Marketing Coordinator

4 weeks ago


Nashville, United States Marq Labs Full time

THIS IS A FULL TIME, ON-SITE POSITION LOCATED IN NASHVILLE, TN.

LOCAL CANDIDATES PREFERRED, NO RELOCATION ASSISTANCE PROVIDED

Join a dynamic, vibrant team and take your career in marketing to the next level We are a rapidly growing, forward thinking global business at the forefront of the beauty industry. In this role you will be working on our brands MineTan Body Skin, b.tan and b.fresh, and alongside our marketing team of social media marketers, digital marketers and graphic designers.

Were looking for an ambitious, creative, hard worker with a passion for marketing, branding and digital marketing. You will be responsible for supporting our marketing team across all our digital marketing activities and websites.

You will be an excellent communicator and strong administrator, to help foster collaboration from within the team and be comfortable working in a fast paced, creative environment.

We are looking for someone who is adaptable and has a varied skills base covering copywriting, content creation, content management, problem solving, reporting and analysis.You dont need to know it all; you just need to be keen to learn new things and have the ability to work autonomously. We offer a supportive learning environment that rewards and recognizes hard work.

Responsibilities:

  • Digital content: create, manage and optimize website copy, images and products across our own branded websites (may include Amazon, Shopify and/or Wordpress)
  • Catalog management: create, manage and optimize product listings on our own eCommerce stores and assigned sites
  • Post Content Creation: copywriting, photography, videography, design and image sourcing for assigned sites
  • Online promotions: execute weekly promotions on our Shopify stores, as applicable
  • Reporting & analytics: monitor website and online sales performance, prepare reports and make recommendations based on key insights
  • Translations: collate copy for translation and work with our team of translators across 10+ languages
  • Onsite SEO: keyword research, metadata optimization and analysis
  • Email marketing: prepare and draft email campaigns in our email marketing platform, Klaviyo
  • Facebook Advertising: brief in design, create ads and copywriting for highly targeted ads, monitor conversions and optimize creative.
  • Influencer Management: sourcing specialist Amazon influencers, liaising with influencers and talent agencies, obtaining rates, working within a budget and managing send outs, if assigned and applicable
  • Campaigns & launches: assisting with the launching of online promotions, new products, new digital experiences and brand campaigns
  • Website testing and maintenance: testing new website functionality, new sites prior to launch and regularly checking existing websites performance
  • Briefing in designs and content requirements to our Graphic Design Team
  • Collaborates with our team of Social Media Managers, Digital Marketing Assistants, Marketing Coordinators, Web Developers and Designers to delivered a consistent, superior brand experience across all digital channels
  • Supporting Marketing Team with tasks including sourcing images, copywriting, reporting and assisting with events, photoshoots and video shoots
  • Other duties as assigned

Minimum Educational Qualifications:

  • BA Degree in Marketing, or related experience

Minimum Previous Experience:

  • Minimum 1 years experience in a similar role

Other Skills:

  • Experience in Amazon, Shopify or other eCommerce platforms highly preferred
  • Ability to self-teach and problem solve
  • Excellent communication skills, both written and verbal
  • CMS and content management experience
  • Knowledge of Photoshop, HTML & CSS
  • You are highly organized with the ability to prioritize, multitask and work independently
  • Ability to learn quickly and manage multiple priorities and/or projects with deadlines
  • Knowledge of Google Docs applications or Microsoft equivalent
  • Related work experience in the consumer goods, fashion or beauty industries is a plus

by Jobble



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