Marketing Fundraising Specialist

4 weeks ago


Tallahassee, United States CareerBuilder Full time

Metro Inclusive Health is on the lookout for an experienced and enthusiastic Marketing & Fundraising Specialist. This vital role contributes to advancing our mission of offering inclusive, quality healthcare using consistent and effective communications programs. The position calls for a highly independent, proactive, and innovative thinker.

Primary/Key Responsibilities :

Marketing and Communications:

Maintain the website to include adding/updating pages, developing keyword optimized blog posts, updating artwork/images, and maintaining provider bios, locations, and operational details.

Identify, create, execute, and report on external email campaigns aligned with our mission and vision.

Coordinate with the Health Information Systems/Informatics team to identify, create, distribute, and analyze patient-related email and text campaigns for specific service updates, ongoing patient communications, and reminders, etc.

Collaborate with the CMO and marketing team to produce inspiring and inclusive promotional materials for all platforms.

Fundraising and Development:

Proactively turn organizational services, initiatives, and special projects into fundraising talking points.

Lead, expand, track, and report on annual initiatives alongside local businesses and organizations.

Work directly with the CMO and marketing team to build and maintain strong relationships with small/medium dollar donors through creative and engaging campaigns utilizing the tools of our donor database, digital and social media, email, community relations, influencers, etc.

Establish and maintain a protocol for informing high dollar donors about the importance of their support through effective, regular communications that highlight growth, milestones, patients/clients served, goals accomplished, etc.

Event Management:

Play a key role in the development, organization, and execution of annual fundraising event(s), ensuring they effectively support the commitment of our sponsors while reflecting the organizations mission and operational goals.

Includes ensuring all event deliverables are met, coordinating and scheduling with vendors to maintain timelines, and accounting for details.

Analyze event outcomes, providing comprehensive reports on successes and opportunities for growth.

Collaboration and Outreach:

Work in tandem with various departments to ensure unified marketing and fundraising strategies.

Engage with like-minded community groups and businesses to widen our outreach and deepen our impact.

Qualifications :

Bachelors degree in marketing, communications, or related field.

Minimum of 3 years of experience in a marketing and/or fundraising role, preferably within a non-profit/healthcare organization.

Demonstrated tangible success in creating and implementing marketing and fundraising strategies (sampling and specific outcomes achieved will be required).

Skills/Knowledge

Exceptional communication skills, both written and verbal.

Strong organizational and project management skills.

Demonstrated ability to effectively use digital tools for efficiency and creativity.

Proficiency in email and/or CRM platforms.

Deep commitment to the values and mission of Metro Inclusive Health.

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