Sr. Marketing Strategist

2 weeks ago

Oklahoma City, United States The Ladders Full time
Our Sr. Marketing Strategist position involves a variety of responsibilities, including managing client campaigns, building relationships with clients, managing and hiring interns/fellowships, and overseeing coordination of any marketing, creative or advertising needs.

You'll be responsible for setting specific objectives to develop a cohesive and successful marketing strategy for our clients. We are seeking an experienced, positive, talented, adaptable, highly-motivated, and strategic teammate with a strong work ethic. A qualified candidate for this position must have prior and/or current experience at a marketing firm, in account service, being client-facing, overseeing project management on your accounts, building all encompassing strategies, managing clients' budgets/billing and running traditional and digital campaigns. If this describes you, we welcome your application

Our Values
Before we jump into the job details, we thought it would be worth the time to mention a few things about Freestyle. We are an agency built on very strong core values. Our agency has H.E.A.R.T. (but we'll leave it up to your research skills to find out what those letters represent). We care about fostering a great work environment and benefits for our team (including a flexible remote work setup, competitive compensation, and 401k match). Our top goal is to build an agency that's the best place to work. Culture is something we take to heart, and we make it a point to collaborate with teammates and have team-building on a frequent basis. It's important that we know one another and build our chemistry. Our clients are awesome, and they trust us to be stewards of their business, not just the brand. Do we have your attention? Great Keep reading to find out more about the job details, and hit apply if this matches up with what you are looking for to further your professional career.

Responsibilities:
  • Set specific marketing goals for client campaigns
  • Design and implement marketing strategies aligned with campaign goals
  • Develop digital campaigns to target personas and campaign goals
  • Analyze sales and marketing metrics
  • Research market to identify new opportunities
  • Generate innovative ideas to promote client brand and products
  • Ensure brand consistency through all marketing channels
  • Use customer feedback to ensure client satisfaction
  • Liaise with internal teams and ensure brand consistency
  • Managing client expectations on timelines, processes and results
  • Manage billable hours and utilization on projects/campaigns
  • Writing content for clients' social media, blogs, websites and newsletters as needed
  • Assists in preparing client invoices, proposals, and marketing/media planning
  • Oversee and manage client billing and media spends
  • Audit client billing and media billing sheets on a regular basis
  • Generate new business opportunities with existing clients
  • Assists in developing new contracts for renewals and new business
  • Working knowledge of:
    • Traditional media buys on platforms: TV, Radio, Out of Home, Print, Cable
    • Digital media buys on platforms: Google/Bing, Social Media, Programmatic (CTV, Display, Video, Native, Geo-Fencing)

Reports to:
  • Vice President Marketing Strategy
  • Day-to-day: Marketing Strategy Team Lead


Experience, Hours and Compensation:
• 5-8 years minimum experience at an in-house or agency setting
• Proven work experience as a account manager/Marketing Strategist/Account Executive
• Full-time salaried
• 40 hours per week (8 a.m. - 5 p.m., Monday - Friday)
• In office on Mondays, Wednesdays and available for in person meetings as needed
• Salary commensurate with experience
• Additional experience and skill sets we're looking for:
  • Proven work experience as a Marketing Strategist, Marketing Manager or Account Executive
  • Client-facing experience leading meetings, fielding questions centered around marketing services, and pitching new concepts
  • Demonstrable experience with marketing campaigns and digital campaigns (e.g. online tools, Google, and social media)
  • Experience setting up and overseeing Google and Facebook campaigns
  • Digital and Traditional media experience is a plus
  • Ability to analyze Analytics and provide recommendations
  • A bachelor's degree in business, communications, marketing, advertising or related field

Bonus Points if you provide:
• A sample marketing plan
• Case studies documenting proven results from previous campaigns
• Supporting evidence of medium and large-scale client campaigns
• Client success stories

Benefits:
Benefits of working at Freestyle include:
• Flexible, hybrid remote work setup
• 401k 4% match after one year of employment
• Comprehensive health benefits (medical, vision, dental)
• Competitive paid time off and paid holidays
• Monthly team building
• Family leave
• Short-term disability and life insurance
• Employee assistance program
• Profit sharing opportunities after one year of employment
• Ongoing professional development opportunities
• Continual learning and industry networking opportunities
• Team community service and volunteer opportunities

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