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Manager, Field Marketing

2 months ago

El Paso, United States BETTER HEALTH GROUP INC Defunct Full time

Overview

Our mission is Better Health. Our passion is helping others.

What's Your Why?

• Are you looking for a career opportunity that will help you grow personally and professionally?

• Do you have a passion for helping others achieve Better Health?

• Are you ready to join a growing team that shares your mission?

Why Join Our Team:

At Better Health Group, it's our commitment, our passion, and our culture that sets us apart. Our Team Members make a difference each and every day They support our providers and payors, ensuring they have the necessary tools and resources to always deliver best-in-class healthcare experiences for our patients . We don't just talk the talk - we believe in it and live by it. Be part of a team that shares your passion and drive, and start living your purpose at Better Health Group.

Responsibilities

The Opportunity:

Community Liaisons build and maintain dynamic relationships within the community to drive membership to our high-quality, preventative healthcare model delivered by best-in-class primary care providers. Creating awareness and educating on the value of our care model is key to this position.

The Work:

As a Field Marketing Manager, you will collaborate and partner with health plan agents and independent brokers to promote our primary care physicians. This position will primarily focus on assigned markets. Successful team members build strategic relationships with senior centers, retail locations, and related community providers to establish a preferred referral network. You will plan, coordinate, and execute events such as health fairs, doc talks, and information tables within the community to help grow our membership.

Passion for health and preventative care along with a confident and determined results-driven attitude is a must.

Key Responsibilities: Responsible for growth metrics of assigned territory and team Collaborates with the Director of Field Marketing to execute an action plan for market activities and community outreach to support market growth and retention of assigned territory Collaborates with the Leadership Team to execute successful new clinic openings in assigned market On-boards and trains new Community Liaisons for assigned market Leads and assists with the development of strategic relationships with community partners, health plans, physicians, and office teams for new hires Assists with coverage for open territory when needed Maintains regular communication with the Director of Field Marketing with weekly/bi-weekly updates of current market strategies, successes, and challenges within the territory Conduct presentations to generate leads and increase awareness of VIPcare, SaludVIP, and targeted affiliate providers Coordinate marketing collateral required for events and advertisements Provide support for special projects and educational efforts as directed Drive market membership goals for both growth and retention Maintain relationships with Brokers, Health Plan Insurance Agents, Community Case Workers, and local Vendors associated with the senior population Follow up with new patients and ensure the scheduling of the first appointment Plans, coordinates, and executes local events within the community Responsible for providing a monthly activity calendar of scheduled community events and forecasting new outreach opportunities and partner relationships Obtain positive membership growth by educating potential patients about our Providers and proven healthcare model

Education & Experience: A bachelor's degree in a related field preferred Leadership experience in a sales environment Two years of marketing project management, communications or marketing campaign development, and event planning experience Exceptional interpersonal skills Strong critical thinking and problem-solving skills Bilingual a plus, but not required Excellent ability to organize and follow up Must have a current, valid driver's license and reliable transportation Ability and willingness to travel within the assigned market as determined by the business need is required

Compensation & Benefits:

We offer a compensation w/bonus and a comprehensive benefits package: Medical, dental, vision, disability, and life 401k, with employer match Paid time off Paid holidays Monthly Vehicle Allowance Monthly and Quarterly Bonus based on personal and team performance

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