Marketing Specialist
3 weeks ago
Job Description
Job Description
At Blackfish Companies, we are passionate about what we do We love property management and we love providing an amazing experience for our prospects and residents. We are looking for a creative, dynamic, honest, team-oriented Marketing Specialist to join our amazing Property Management Company
Marketing Specialist
As the Marketing Specialist, you will provide strategy-driven marketing to a portfolio of properties managed by our amazing company You will give insight and feedback to our management team regarding SEO optimization, market trends, long term and short term goals for leasing and occupancy, and more. You will work closely with the Director of Operations and Property Managers to produce and execute marketing campaigns that are smart, innovative and effective.
Responsibilities
Lead team in marketing efforts to increase leasing traffic and occupancy of properties
Analyze leasing and marketing performance, prepare and provide SEO performance reporting to management team and owners
Participate in weekly and monthly scheduled meetings with teams to review marketing performance for communities
Provide leasing and marketing training and best practices to onsite teams
Website design and management
Manage advertising platforms
Create/design marketing ideas and campaigns for prospects, resident referrals, resident events, etc.
Increase social media presence and drive qualified traffic to the communities
Create marketing action plans for properties not meeting occupancy goals
Present recommendations, ideas and strategies to operations and ownership in a way that illustrates pros, cons, risk, and reward
Qualifications
Bachelor's degree in marketing, communications, or a related field
Experience in marketing campaign production or a similar role
Amazing written and verbal communication skills
Strong understanding of online digital marketing platforms
Excellent organizational skills with the ability to prioritize tasks
Creative mindset with an attention to detail
Strong analytical and problem-solving abilities
Ability to accomplish tasks independently as well as in a collaborative team environment
Extras
3-5 years marketing experience that directly supports marketing manager responsibilities; paid digital media, marketing strategy, data-driven decision making
Experience in Real Estate Property Management
Experience with Property Management Software, specifically Entrata
Experience with industry-related CRMs
If you are passionate about marketing, possess excellent organizational skills, and thrive in a positive, culture-rich environment, we would love to consider you for this position Join our team as a Marketing Specialist and contribute to the success of our communities.
*This job description should not be considered all-inclusive. It is merely a guide of expected duties. The employee understands that the job description is neither complete nor permanent and may be modified at any time. At the request of their supervisor, an employee may be asked to perform additional duties or take on additional responsibilities without notice.
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