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Marketing Communication Specialist

4 months ago

Provo, United States Novarad Full time

Job Type

Full-time

Description

Hi, We are Novarad

Novarad's solutions help healthcare executives, clinicians and IT professionals deliver clinical, operational, and fiscal excellence. With a self-sustaining business model, more than three decades of technology leadership, and an intense focus on our customers' needs, Novarad brings people and technology together in ways no one else can. We're driven by innovation that truly transforms healthcare - for the provider and their patient.

We are seeking a highly motivated and skilled Digital Marketing Specialist to join our team. This position is ideal for someone with 1-2 years of experience in digital marketing who is looking to take the next step in their career. As a Digital Marketing Specialist, you will be responsible for developing and executing digital marketing strategies to drive brand awareness, increase online visibility, and generate leads. You will work closely with cross-functional teams to create and optimize digital campaigns across various channels. This is an exciting opportunity to contribute to the growth of our company and make a significant impact in the digital marketing space.

Your Benefits- •Competitive salary with generous PTO •Health, dental, vision, life, and disability insurances •HSA option with dollar-for-dollar match •401k with dollar-for-dollar match •Wellness program •Sundance corporate passes

What you will do-

•Plan, create, implement, and report on marketing campaigns to drive qualified leads to sales

•Lead communications projects in the areas of advertising, promotional programs, public relations, and trade shows, including digital campaigns

•Write effective, compelling copy for sales campaigns and web pages

•Develop, implement, evaluate and report on marketing communications plans in support of strategic objectives

•Prepare and edit materials for internal and external presentations

•Assist with website copy and content management.

Requirements

What you will bring-

Skills/Competencies

•Familiar with Healthcare industry or eagerness to learn it

•Excellent communication skills - written and verbal

•Excellent written communication skills with experience writing ad copy

•Exposure to the production of visual marketing content (graphic design and video)

•Data and analytics experience

•Experience with or a desire to learn HubSpot, WordPress, Microsoft Dynamics, Salesforce.

•Knowledgeable of leading search engine analysis software such as Google Ads, Google Analytics, and Google Tag Manager.

•Ability to analyze data with accuracy, provide monthly and quarterly reporting and learnings.

•Confident presenting results to a wide range of stakeholders.

•Ability to collaborate effectively as part of a high-performing team to share ideas, get feedback on plans, identify opportunities for cross team tactics.

Required Qualifications

•Bachelor's degree in relevant field, such as Marketing or Communications

•1+ years of Marketing communications/writing experience

Preferred Qualifications

•HubSpot website administration

•Experience with Adobe Design tools (Illustrator and Photoshop)

•Public and press relations experience

•Healthcare technology experience

What you can expect-

•Office -bound, but occasional travel may be required

•Position at the Provo office

•Flexible to work long hours as required

Physical Requirements

Limited

Supervisory Responsibility

None

Affirmative Action: It is the policy of Novarad to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information or any other protected characteristic under applicable law. #J-18808-Ljbffr