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Lead E-Business Email Channel Strategist

2 months ago


Chicago, United States Discover Financial Services, Inc. Full time

Lead E-Business Email Channel Strategist

With us, you’ll do meaningful work from Day 1. Our

collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together.

And we mean it — we want you to grow and make a difference at one of the world's leading digital banking and payments companies.We value what makes you unique so that you have an opportunity to shine. Come build your future, while being the reason millions of people find a brighter financial future with Discover. Job Description:

What

You’ll

Do Responsible for coordinating the delivery of promotional messaging to customers and prospects through the email channel. Supports product launches, content optimization, and the testing of creative. Provides services to marketing campaign owners across all of Discover’s lines of business in partnership with technology, design, and audience analytics teams. Assigns, creates, approves, publishes, and manages email content. Supports digital content improvements and ongoing projects to maximize the speed to market. Reports to Sr Manager of Email Messaging. Responsible for the planning and delivery of digital content and the maintenance of web sites, domains, and mobile channels. Supports product launches, content optimization, and the testing of creative. Partners with technology, marketing, and design agencies to define and develop on-going requirements for presentation templates, style-sheets, and content. Actively manages and escalates risk and customer-impacting issues within the day-to-day role to management. How

You’ll

Do It Leads cross-functional work-streams to drive process improvements and enhancements. Leads campaign reform efforts which include the evaluation and development of solutions to increase speed to market for digital channels. Assigns, creates, approves, publishes, and manages digital content. Supports digital content improvements and ongoing projects to maximize the speed to market. Analyzes digital platform functionality gaps and under-utilized capabilities. Manages digital asset libraries, domains, search engine optimization, and content metadata creation. Manages vendors to develop, migrate, and integration platforms. Reports on email and mobile communication performance. Implements new technologies to drive future capabilities. Qualifications

You’ll

Need The Basics Bachelor’s Degree in Finance, Marketing, Communications, Business Administration and Management, Information Technology 2+ years of experience in

Marketing, Digital Marketing, Technology, Project Management, Marketing Operations, Communications, Digital Communications, Digital Content Publishing, Web Development and Design, or related experience In lieu of education, 8

+ years of experience in

Marketing, Digital Marketing, Technology, Project Management, Marketing Operations, Communications, Digital Communications, Digital Content Publishing, Web Development and Design, or related experience Bonus Points If You Have 4+ years of experience in Marketing, Digital Marketing, Technology, Project Management, Marketing Operations, Communications, Digital Communications, Digital Content Publishing, Web Development and Design, or related experience Experience with matrixed organizations, experience in highly regulated environments, experience working with Personally Identifiable Information subject to CAN-SPAM laws, skills with Workfront for campaign management, working a in campaign production environment servicing multiple lines of business, collaborating with Agile development teams. Application Deadline: The application window for this position is anticipated to close on Jul-16-2024. We encourage you to apply as soon as possible. The posting may be available past this date, but it is not guaranteed.

About This Role Discover. A brighter future. With us, you’ll do meaningful work from Day 1. Our

collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together.

And we mean it — we want you to grow and make a difference at one of the world's leading digital banking and payments companies.We value what makes you unique so that you have an opportunity to shine. Come build your future, while being the reason millions of people find a brighter financial future with Discover. Job Description:

What

You’ll

Do Responsible for coordinating the delivery of promotional messaging to customers and prospects through the email channel. Supports product launches, content optimization, and the testing of creative. Provides services to marketing campaign owners across all of Discover’s lines of business in partnership with technology, design, and audience analytics teams. Assigns, creates, approves, publishes, and manages email content. Supports digital content improvements and ongoing projects to maximize the speed to market. Reports to Sr Manager of Email Messaging.

Responsible for the planning and delivery of digital content and the maintenance of web sites, domains, and mobile channels.

Supports product launches, content optimization, and the testing of creative.

Partners with technology, marketing, and design agencies to define and develop on-going requirements for presentation templates, style-sheets, and content.

Actively manages and escalates risk and customer-impacting issues within the day-to-day role to management.

How

You’ll

Do It Leads cross-functional work-streams to drive process improvements and enhancements. Leads campaign reform efforts which include the evaluation and development of solutions to increase speed to market for digital channels.

Assigns, creates, approves, publishes, and manages digital content. Supports digital content improvements and ongoing projects to maximize the speed to market.

Analyzes digital platform functionality gaps and under-utilized capabilities.

Manages digital asset libraries, domains, search engine optimization, and content metadata creation. Manages vendors to develop, migrate, and integration platforms.

Reports on email and mobile communication performance. Implements new technologies to drive future capabilities.

Qualifications

You’ll

Need The Basics Bachelor’s Degree in Finance, Marketing, Communications, Business Administration and Management, Information Technology

2+ years of experience in

Marketing, Digital Marketing, Technology, Project Management, Marketing Operations, Communications, Digital Communications, Digital Content Publishing, Web Development and Design, or related experience

In lieu of education, 8

+ years of experience in

Marketing, Digital Marketing, Technology, Project Management, Marketing Operations, Communications, Digital Communications, Digital Content Publishing, Web Development and Design, or related experience

Bonus Points If You Have 4+ years of experience in Marketing, Digital Marketing, Technology, Project Management, Marketing Operations, Communications, Digital Communications, Digital Content Publishing, Web Development and Design, or related experience

Experience with matrixed organizations, experience in highly regulated environments, experience working with Personally Identifiable Information subject to CAN-SPAM laws, skills with Workfront for campaign management, working a in campaign production environment servicing multiple lines of business, collaborating with Agile development teams.

Application Deadline: The application window for this position is anticipated to close on Jul-16-2024. We encourage you to apply as soon as possible. The posting may be available past this date, but it is not guaranteed.

Compensation: The base pay for this position generally ranges between $75,500.00 to $127,900.00. Additional incentives may be provided as part of a market competitive total compensation package. Factors, such as but not limited to, geographical location, relevant experience, education, and skill level may impact the pay for this position.

Benefits: We also offer a range of benefits and programs based on eligibility. These benefits include: Paid Parental Leave

Paid Time Off

401(k) Plan

Medical, Dental, Vision, & Health Savings Account

STD, Life, LTD and AD&D

Recognition Program

Education Assistance

Commuter Benefits

Family Support Programs

Employee Stock Purchase Plan

Learn more at mydiscoverbenefits.com . What are you waiting for? Apply today All Discover employees place our customers at the very center of our work.To deliver on our promises to our customers, each of us contribute every day to a culture that values compliance and risk management. Discover is committed to a diverse and inclusive workplace. Discover is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, or other legally protected status.

(Know Your Rights & Pay Transparency Nondiscrimination Provision) Discover complies with federal, state, and local laws applicable to qualified individuals with disabilities and is committed to providing reasonable accommodations. If you require a reasonable accommodation to search for a position, to complete an application, and/or to participate in an interview, please email

HireAccommodation@discover.com

.Any information you provide regarding your accommodation needs will be kept confidential and will only be used to determine and provide necessary accommodation.

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Lead Campaign Management - Balance Transfer

Lead E-Business Email Channel Strategist #J-18808-Ljbffr