Communications Manager

4 weeks ago

Tampa, United States CareerBuilder Full time

The role as Lykes Communications Manager is being responsible for implementing communications strategies, both internal and external, and assisting in various communications needs for the company. This position will manage social media, assist in employee and shareholder communications, and provide support where needed to the CEO, VP for Governmental and Regulatory Affairs, and other management.

ESSENTIAL FUNCTIONS:
Execute communication strategies and plans to support the senior leaders in meeting their strategic goals.
Perform communication research and monitor the progress of various communication strategies.
Implement and manage strategies for Lykes social media accounts to demonstrate success of the company and its employees. Increase brand awareness, audience enthusiasm and engagement through various social media channels.
Monitor social media accounts of companies and organizations, key governmental agencies and NGOs and help to identify information needed for company activities and opportunities for Lykes to advance key issues and grow organizational brand.
Write copy and create content for companys employees and shareholders newsletters.
Design and manage written and visual material for company website.
Support communication efforts on internal events, major initiatives, achievements, and draft press releases following organizational news. Grow Lykes reputation in the public arena via external communications.
Engage with third-party communications firm to identify areas of opportunity to build value.
Assist with event preparation when needed.
Maintain companys photo library.

QUALIFICATIONS:
Bachelors degree: Communications or related field preferred.
Minimum 3 years experience as a Communications Manager or similar role.
Excellent written and verbal communication skills with an ability to convey complex messages in a clear and engaging manner.
Demonstrated knowledge and proficiency with communications channels and tools.
Strong knowledge and understanding of social media platforms and best practices.
Ability to collaborate across departments within the organization.
Proficient Microsoft Office skills and photo management tools.
Strong analytical and problem-solving skills.
Ability to manage work effectively by prioritizing tasks.
Horticulture/Agriculture knowledge a plus.

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