Senior Marketing Manager of Referrals

3 weeks ago

Oakbrook Terrace, United States TVG-Medulla LLC Full time

Job Description

Job Description

General Description Are you looking for a marketing role that is focused on helping people feel better and live their best lives? Do you enjoy collaborating with a team and bringing marketing initiatives to life across a multi-facility healthcare organization? Same here Chiro One Wellness Centers is dedicated to helping patients find relief from pain, reach their wellness goals, and get back to doing what they love Think less pain, more joy. With over 100 clinics across 13 states and growing, we are seeking a performance-driven senior marketing manager focused on patient referrals to join our team. I’m sure you’ve heard the adage, that the best compliment is a referral. We absolutely agree Patients referred from our current patient base account for one-third of new patient acquisition and over 1,000 new patients per month. The senior marketing manager is responsible for driving new patient acquisition through multi-channel marketing initiatives across several audiences, including referring patients and clinical care teams. This position will collaborate with the content team to develop high-performance patient-facing marketing campaigns for in-clinic implementation. The role will also work closely with our clinical care teams and practice development coaches to ensure the successful execution of these marketing campaigns. This position requires a combination of in-office and in-field time along with quarterly travel to out-of-state markets. The role is highly metrics-driven and is accountable for specific acquisition goals per clinic location on a daily, weekly, and monthly basis.

What You Will Do Manage monthly marketing programs, channel strategies, and KPIs, targeting multiple audiences to drive increased patient acquisition and achieve a monthly target. Analyze potential performance gaps to develop company-wide, regional, and clinic-specific referral initiatives. Create, implement, and communicate short-term contests and employee incentives to drive patient referral results based on monthly performance metrics. Manage the patient marketing onboarding process and playbook roll-out of new and acquired clinics via a series of virtual training and email correspondence. Evaluate the effectiveness of the initial programs and perform updates and amendments if needed. Lead and manage employee-facing patient marketing programs, including an internal communication platform (Yammer) by executing daily posts to acknowledge performance, highlight referral best practices, launch performance contest, etc. Create, schedule, and conduct virtual and in-person one-on-one clinic training with 2-6 team members to drive referral results. Topics include but are not limited to campaign implementation, communication skills, sales tactics, collateral use, and best practices. Work closely with the Practice Development and Performance team to facilitate weekly and monthly clinical team meetings to present on KPIs, implement marketing program specifics, and referral (sales) training for Chiro One via virtual platforms. Calculate, gain approval, and submit monthly bonus compensation for team members based on referral results. Minimum Qualifications Bachelor’s degree with 2-3 years of marketing management experience. Experience in managing the implementation of innovative, results-driven multi-channel marketing campaigns including presentation, event, social, and email marketing with proven results. Experience in creating and implementing marketing training material for a variety of positions, both clinical and non-clinical. High level of planning and analytical skills. Proficient in (CRM such as Salesforce, PowerPoint, Excel, Word, Outlook, etc.). Exceptional presentation skills including the ability to present to large groups of professionals virtually. Ability to engage large teams through strategy and incentives. Access to a reliable vehicle, valid driver’s license, and good driving record. Job Competencies Achievement-oriented; motivated by achieving metrics, goals, and company objectives Strategic thinking and ability to create attainable goals and tactics that support key strategies Ability to work collaboratively across creative, content, digital, and clinical operations teams Ability to influence a group of diverse team members to drive results Passion for improving the patient journey through innovative and creative internal campaigns Excellent verbal and written communication skills Company Description TVG-Medulla, LLC provides support and services to two comprehensive chiropractic care companies, Chiro One Wellness Centers and MyoCore Personalized Pain Care, both industry leaders in evidence-based, patient outcomes-centered care.

As the largest privately-owned chiropractic organization in the country, Medulla provides management resources to these organizations with full-scale experienced teams of professionals and specialists including marketing, clinical operations, legal, revenue cycle, human resources, IT, maintenance and more.

Company Description

TVG-Medulla, LLC provides support and services to two comprehensive chiropractic care companies, Chiro One Wellness Centers and MyoCore Personalized Pain Care, both industry leaders in evidence-based, patient outcomes-centered care.\r\rAs the largest privately-owned chiropractic organization in the country, Medulla provides management resources to these organizations with full-scale experienced teams of professionals and specialists including marketing, clinical operations, legal, revenue cycle, human resources, IT, maintenance and more. #J-18808-Ljbffr

  • Senior Manager of Patient Referrals

    1 month ago

    Oakbrook Terrace, United States TVG-Medulla LLC Full time

    Job DescriptionJob DescriptionGeneral DescriptionAre you looking for a marketing role that is focused on helping people feel better and live their best lives? Do you enjoy collaborating with a team and bringing marketing initiatives to life across a multi-facility healthcare organization? Same here! Chiro One Wellness Centers is dedicated to helping patients...

  • Senior Tax Manager

    4 days ago

    Oakbrook Terrace, United States Engtal Full time

    Senior Tax ManagerHybrid - Monday - Wednesday in office, Thursday & Friday WFH Engtal’s client is a fund administration specialized in hedge funds, real estate, cryptocurrency, venture capital, mergers, and private equity funding. This is a global business with offices in 6 continents and they are debt free. They have continued to do well even in down...

  • Senior Tax Manager

    4 days ago

    Oakbrook Terrace, United States Engtal Full time

    Senior Tax ManagerHybrid - Monday - Wednesday in office, Thursday & Friday WFH Engtal’s client is a fund administration specialized in hedge funds, real estate, cryptocurrency, venture capital, mergers, and private equity funding. This is a global business with offices in 6 continents and they are debt free. They have continued to do well even in down...

  • Senior Tax Manager

    4 days ago

    Oakbrook Terrace, United States Engtal Full time

    Senior Tax ManagerHybrid - Monday - Wednesday in office, Thursday & Friday WFH Engtal’s client is a fund administration specialized in hedge funds, real estate, cryptocurrency, venture capital, mergers, and private equity funding. This is a global business with offices in 6 continents and they are debt free. They have continued to do well even in down...

  • Senior Project Manager

    1 month ago

    Oakbrook Terrace, Illinois, United States GE Full time

    Job Description SummaryThe Senior Project Manager will provide execution leadership for high priority, complex substation, and Flexible Alternating Current Transmission System ('FACTS") projects impacting both business and customer profitability. This position is responsible for scope, cost, schedule, and risk management as well as quality and customer...

  • Member Recruitment

    2 weeks ago

    Oakbrook Terrace, United States MAST Travel Network Full time

    MAST Travel Network, an Oak Brook based travel agency consortium, sales and marketing company is seeking a Member Recruitment & Account Manager to join our innovative team. The ideal candidate is passionate about their work, familiar with travel agency operations, and enthusiastic about the travel industry. Member Account Management Encourage and monitor...

  • Senior Graphic Designer

    2 weeks ago

    Oakbrook Terrace, United States Mid-America Asset Management, Inc. Full time

    Job DescriptionJob DescriptionJob title: Senior Graphic DesignerCompany Description:Mid-America Real Estate Group is the largest, full service, retail real estate organization in the Midwest. The company is headquartered in Oakbrook Terrace with additional offices in Chicago, Milwaukee, Minneapolis and Detroit. Mid-America is the market expert in every...

  • Sr. Product Manager

    2 weeks ago

    Oakbrook Terrace, United States Robert Bosch Tool Corporation Full time

    As a Senior Product Manager - Braking, you will help identify new growth opportunities in existing and new business channels by understanding the competitive market and individual customer go to market business strategy and merchandising models. WHAT Product Manager, Manager, Product, Manufacturing, Technology, Growth

  • Member Recruitment

    2 weeks ago

    Oakbrook Terrace, United States MAST Travel Network Full time

    MAST Travel Network, an Oak Brook based travel agency consortium, sales and marketing company is seeking a Member Recruitment & Account Manager to join our innovative team. The ideal candidate is passionate about their work, familiar with travel agency operations, and enthusiastic about the travel industry.Member Account Management   Encourage and monitor...

  • Member Recruitment

    1 week ago

    Oakbrook Terrace, United States MAST Travel Network Full time

    MAST Travel Network, an Oak Brook based travel agency consortium, sales and marketing company is seeking a Member Recruitment & Account Manager to join our innovative team. The ideal candidate is passionate about their work, familiar with travel agency operations, and enthusiastic about the travel industry.Member Account Management   Encourage and monitor...

  • Sr. Product Manager

    2 weeks ago

    Oakbrook Terrace, United States Robert Bosch Tool Corporation Full time

    Job Description As a Senior Product Manager - Braking, you will help identify new growth opportunities in existing and new business channels by understanding the competitive market and individual customer go to market business strategy and merchandising models. WHAT YOU WILL DO: * Define and execute go-to-market strategies as the product market expert...

  • Sr. Product Manager

    2 weeks ago

    Oakbrook Terrace, United States Robert Bosch Tool Corporation Full time

    Job Description As a Senior Product Manager - Braking, you will help identify new growth opportunities in existing and new business channels by understanding the competitive market and individual customer go to market business strategy and merchandising models. WHAT YOU WILL DO: * Define and execute go-to-market strategies as the product market expert within...

  • Senior Relocation Consultant

    2 weeks ago

    Oakbrook Terrace, United States SIRVA, Inc. Full time

    The Sr. Relocation Consultant provides essential support to SIRVAs corporate clients in managing the designated clients personnel who are relocating for a job assignment. The Sr. Relocation Consultant is responsible for the daily service delivery o Consultant, Senior, Technology, Property Management, Skills, Moving

  • Senior Global Assignment Consultant

    2 weeks ago

    Oakbrook Terrace, United States SIRVA, Inc. Full time

    The Sr. Global Assignment Consultant (GAC) provides essential support to SIRVAs corporate clients in managing the designated clients personnel who are relocating outside of the U.S. for an international assignment. The GAC serves as the primary poi Consultant, Global, Senior, Skills, International, Management, Property Management, Technology

  • Senior Database Specialist

    3 weeks ago

    Oakbrook Terrace, United States Robert Half Full time

    We are committed to delivering innovative solutions to our clients. We pride ourselves on our dedication to excellence and our commitment to fostering a collaborative and supportive work environment.Position Overview:We are seeking a highly skilled and experienced Senior Database Developer to join our dynamic team. The ideal candidate will have a strong...

  • Senior Database Specialist

    3 weeks ago

    Oakbrook Terrace, United States Robert Half Full time

    We are committed to delivering innovative solutions to our clients. We pride ourselves on our dedication to excellence and our commitment to fostering a collaborative and supportive work environment.Position Overview:We are seeking a highly skilled and experienced Senior Database Developer to join our dynamic team. The ideal candidate will have a strong...

  • Senior Data Engineer

    4 days ago

    Oakbrook Terrace, United States Darwill Full time

    About UsDarwill is a third-generation, family-owned performance-based marketing powerhouse based in the western suburbs of Chicago, IL. Since 1951, we’ve been impressing clients of all sizes and industries with our proven direct marketing solutions. What’s our secret sauce? We're not just a one-solution marketing company; we're a full-service, dedicated...

  • Senior Data Engineer

    4 days ago

    Oakbrook Terrace, United States Darwill Full time

    About UsDarwill is a third-generation, family-owned performance-based marketing powerhouse based in the western suburbs of Chicago, IL. Since 1951, we’ve been impressing clients of all sizes and industries with our proven direct marketing solutions. What’s our secret sauce? We're not just a one-solution marketing company; we're a full-service, dedicated...

  • Contract Logistics Business Development Manager

    2 weeks ago

    Oakbrook Terrace, United States Leman U S A Full time

    We are seeking a talented and motivated individual to join our rapidly growing team. From Denmark to China, Vietnam to Mexico, we employ over 800 talented and dedicated people. Established in 1900, LEMAN is a forward-thinking, value-driven, and people-centric organization. We endeavor to lead a culture of quality and collaboration, where everyone feels...

  • Program Manager, R&D Strategic Transformation

    4 weeks ago

    Oakbrook Terrace, United States McCain Foods Full time

    JOB PURPOSE : The purpose of the Global R&D function is to drive innovation, maintain a strong core product portfolio through product performance, quality, and efficiency, and ensure competitive advantage through the application of new technologies. The Global R&D Team is part of McCain’s Global Growth & Strategy function and reports to Global...