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Marketing Manager, Real Estate

4 months ago

Doral, United States Insight Global Full time

Must Haves

  • Bachelors Degree or BS in Marketing, PR, or communications
  • 4-6 years of experience in Strategic Marketing and digital marketing
  • Experience Project Management, Events, Media relations, and advertising
  • Has to be willing to travel occasionally and have the flexibility to work varied schedules including weekends, evenings and holidays

Skills

  • Excellent interpersonal, communication, selling, verbal communication, and negotiation skills
  • Strong computer skills and visually creative mindset and strategic thinking
  • Creative and innovative approach to solving problems and resolving issues

Plus

  • Knowledge of real estate marketing
  • Spanish - preferred

Job Responsibilities include but are not limited to:

My Client is looking to hire a Marketing manager specializing in real estate and construction development to Develop and execute strategic marketing plans for multiple projects from start to finish, utilizing all platforms to increase traffic and sales. They would be overseeing the marketing for each division including Condominiums, Apartment Rentals/Mixed-Use, Affordable, Corporate and International. Day to Day responsibilities include but are not limited to:

  • Create marketing budgets to support all marketing initiatives throughout all project stages
  • Build and oversee brand positioning, creative direction, and design across marketing channels
  • Coordinate copywriting and proofreading for all marketing collateral
  • Manage PR agency, media plans and advertising campaigns
  • Implement marketing initiatives for each project including brochures, sales presentations, ads, promotional items, buyer gifts, eblasts, websites, location maps, signage, photography, video, and print production
  • Collaborate with digital marketing manager for digital project updates; familiarity with SEO, SEM, display ads, email marketing, website and social media
  • Plan and implement event marketing, logistics and production for all property events, expositions, and sales trips
  • Obtain and oversee local partnership opportunities and community relations for each project
  • Develop appropriate measurement tools to monitor the effectiveness and overall success of various marketing efforts