Content Marketing Associate
2 weeks ago
About You:
In your role as a Content Marketing Associate at NinjaTrader, you will partner with various areas of marketingsocial media, email marketing, growth marketing, and SEO.
The Content Marketing Associate will help manage several areas that help drive various stages of the funnel, including an aggressive email marketing program, which includes list management and distribution. Youll also support NinjaTraders robust social marketing efforts across numerous channels, including YouTube, where youll help optimize video SEO while helping to manage our YouTube channel. You will also help coordinate, prepare, and report on product, event, and promotional emails for the Content Marketing Team. Youll help develop fresh content, maintain NinjaTraders organic social media channels, help strategize with reporting for emails, social, website and more, and maintain other external-facing marketing channels.
The Content Marketing Associate will report to the Content Marketing Specialist, but also work closely with other members of the Content Marketing team.
In this role, you will:
- Manage an aggressive email marketing program, including list set up, management, and distribution
- Socialize our brand creatively by optimizing our YouTube presence and seeing your creative ideas come to life via NinjaTraders social media outlets
- Help strategize A/B tests and go forward initiatives based on results seen from maintaining a bi-weekly to monthly reporting cadence for various outlets including email, social, and website
- Engage directly with our users by helping to manage NinjaTraders online community and sharing this information and coordinate with internal stakeholders
- Help maintain our branded YouTube channels and extend your creative and content skills to prepare and upload videos, manage playlists, edit video descriptions, and other creative needs
- Balance your creative and analytical sides by partnering with other members of the Marketing team to ideate, develop, edit, and schedule content for our social media platforms, YouTube channels, and Google Ads Video Campaigns
- Help brainstorm and develop unique and engaging content in partnership with the rest of the Content Marketing team based on goals set by organizational leadership
- Help extend NinjaTraders reach by managing and owning our content syndication efforts.
Key Position Requirements:
- Bachelors degree in marketing, communications, or related field (or equivalent experience)
- 2-3 years of experience in marketing, communications, or related field
- Excellent time management skills
- Ability to work in a fast-paced environment and to pivot to ad hoc tasks as needed
- Detail oriented with solid organizational skills
- An understanding of basic HTML and CSS
- An understanding of CMSs like WordPress
- Excellent written and verbal communication skills
- Ability to simplify complex information into a user-friendly format
- Critical thinker with strong problem-solving and research proficiencies
- Proficient in Microsoft Office and all major social media platforms
- Ability to work as an independent self-starter and in collaboration with a larger team
Bonus Points for:
- Basic design experience with Photoshop or web editing packages like Canva
- Understanding of the financial and investment industries
- Experience with video editing software like Adobe Premiere
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