Vice President, Demand Generation

2 weeks ago


Santa Clara, United States CareerBuilder Full time

Vice President, Demand Generation

About the Company
Innovative provider of NoSQL database technology solutions
Industry
Computer Software
Type
Public Company
Founded
2009
Employees
501-1000
Categories
Big Data
Cloud Data Services
Database
Enterprise Software

Specialties
NoSQL database technology
Document-oriented database technology
Key-value database technology
Mobile database
database
SQL
cloud database
cloud
and dbaas

Business Classifications
B2B
SAAS
Enterprise

About the Role
The Company is seeking a VP of Demand Generation to join their Marketing Leadership Team. This role is highly visible and requires a leader with a passion for driving demand and achieving efficiency and outcomes. The ideal candidate will have a minimum of 15 years of experience in demand generation, particularly in the enterprise software and database market, and will be responsible for optimizing and streamlining demand generation processes specific to the company's offerings.Key responsibilities include leveraging marketing automation systems, CRM platforms, and other relevant technologies, designing and executing demand generation campaigns, and collaborating with cross-functional teams to develop integrated demand generation plans. The successful candidate will have a strategic vision for demand processes, a strong orientation towards using data for analytical insights, and experience in product-led growth strategies. They will also be expected to align demand activity with company revenue goals, have a history of driving key demand metrics, and possess in-depth knowledge of marketing technologies. Strong leadership and interpersonal skills are essential for effective collaboration, and experience in the NoSQL database industry is a plus.
Hiring Manager Title
Chief Marketing Officer
Travel Percent
Less than 10%
Functions
Marketing

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