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Account Director

4 months ago

Nashville, United States Clutch Full time

Role/Title: Account DirectorLocation: Hybrid, 4x week in office

Clutch Creative is a rapidly growing staffing agency. We support our clients by identifying unreachable talent that helps their businesses grow.

Our candidates work with us because they know we have the best opportunities available to them and will help them navigate their next career move.

We care, we're honest, and we hustle-that's what makes us Clutch.

Clutch is looking for an Account Director for a client of ours.

The Account Director plays a pivotal role in managing and nurturing relationships with agency clients and partners, fostering an environment that delivers robust, efficient, and creative solutions. With a deep understanding of client needs extending beyond marketing, the Account Director strategically aligns agency offerings with client goals, ensuring an approach that consistently adds value.

RESPONSIBILITIES

- Build strong client relationships and enhance agency value, internally and externally.- Provide leadership in all creative development stages, collaborating with Digital and Creative Directors.- Manage Account Executives and oversee their operations.- Communicate and negotiate projects/deliverables effectively with clients.- Ensure integrity of approved marketing efforts within agency framework and client standards.- Resolve issues collaboratively, driving clients and the agency creatively and strategically.- Ensure timely project completion within established budgets.- Oversee clients' annual budgets, forecasting opportunities, and troubleshooting.- Identify client needs and unique business opportunities proactively.- Foster business expansion with existing clients and generate new accounts.- Provide feedback to Accounts team for objective achievement and career growth.- Drive development of templates, resources, and collateral beneficial for the Accounts team.- Assign clients to appropriate Account Executive and/or Account Coordinator.

PRIMARY RESPONSIBILITIES INCLUDE:

Client Relationship Management and Growth

- Establish one-on-one relationships with senior-level clients, nurturing partnership with the agency.- Anticipate and address clients' business needs proactively, offering solutions and recommendations supported by data.- Immerse in client's business to champion innovative ideas and collaborate effectively for implementation.- Cross-sell services/new project work based on client goals and situational cues.- Address and resolve current and unforeseen situations decisively.- Build trust across all services by keeping clients informed of relevant industry insights and agency capabilities.- Attend status calls regularly to stay informed of project status, identify risks, and provide solutions.- Support AE on strategic needs and navigating challenges.

Campaign Strategy and Oversight

- Stay updated on client's business and industry to guide creative development and provide strategic insights.- Develop strategic marketing solutions aligning with client business objectives.- Seek innovative solutions to showcase agency value and advance client objectives.- Define communication strategy and testing opportunities in collaboration with clients and AE.- Develop campaign brief and budget across service lines and channels, ensuring client alignment.- Oversee campaign from concept through completion, offering guidance and recommendations.- Ensure proper reporting requirements per client scopes are met by AE and Digital Team.

New Business Development

- Define target accounts/Clients and assist with developing annual growth plans.- Rally internal and external resources to support strategic recommendations for prospective clients.- Review presentation materials and support sales calls based on target client needs.- Develop and deploy sales campaigns effectively, managing through to completion.

Scope Development

- Guide monthly budget reports with AE, ensuring projects are on track.- Manage client expectations and develop payment plan/schedules aligned with clients.- Identify solutions to mitigate issues creatively and achieve monthly targets.- Communicate out-of-scope budget adjustments and track by AE.- Track monthly projections, build estimates, and identify growth opportunities.

Project Ownership and Oversight

- Schedule discovery calls to map out expectations and align on deliverables.- Develop scope of work meeting profit/margin expectations, gaining client approval.- Establish timeline assuring success and meeting client goals.- Define detailed list of deliverables and oversee budget and timeline consistently.- Implement effective content/creative from concept to completion.

Client Onboarding

- Lead onboarding meetings, supported by AE.- Schedule internal kickoffs to ensure client set ups/projects are on track.- Oversee project handoffs to ensure a smooth process for clients.- Identify unknowns or roadblocks proactively and offer support/solutions.

Team Management and Development

- Provide effective day-to-day leadership for the Accounts team, guiding direction, and opportunities.- Support team growth, leading by example consistently.- Develop in-depth training plans for team members to foster skills and expertise.

SKILLS DESIRED

- 5-7 years of digital marketing/advertising experience or equivalent background.- Strong communication skills, attention to detail, and team management experience.- Highly responsive with executive-level communication ability.- Proficiency in digital campaign strategy and execution, both organic and paid.- Ability to analyze performance metrics and share reporting and ROI insights.- Eagerness to learn about different industries and business models.- Bachelor's degree required; advanced degree preferred.- Previous experience with banking or financial clients is a significant advantage.

Please read: Contact from Clutch employees will always come from the domain @clutchnow.com ONLY and we will always provide a phone number where you can contact us. Clutch will NEVER present a job offer without a verbal or video interview and we will never ask you to transfer or pay money to get hired. If you are skeptical about any email or job offer, please reach out to us directly. #J-18808-Ljbffr