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Marketing Manager

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California, United States Avispa Technology Full time

Marketing Manager - LTS Organic Growth 14097 A leading enterprise software solutions company is seeking a Marketing Manager - LTS Organic Growth. The successful candidate will be responsible for defining key organic & SEO growth opportunities for our Talent Solutions alongside our Web Marketing, Web Technology, Product partners. You will contribute to the global web vision and define opportunities for optimizing our B2B organic search presence and coverage. Working in close partnership with talented team members across our company, you will lead a team responsible for driving the future direction of our B2B organic growth strategy. The ideal candidate will be a seasoned professional with experience managing SEO programs for Enterprise brands that have generated significant website traffic, in addition to being innovative, proactive, and comfortable getting in the weeds to solve problems. The company offers a great work environment. Marketing Manager - LTS Organic Growth Pay and Benefits: Hourly pay: $60-$70/hr (Pay varies based on candidate's location and experience) Worksite: Hybrid - Bay Area (Must travel to Sunnyvale office, Sunnyvale, CA 94085 - once every two weeks, rest of days flexible) W2 Employment, Group Medical, Dental, Vision, Life, Retirement Savings Program, PSL 40 hours/week, 12 Month Assignment Marketing Manager - LTS Organic Growth Responsibilities: Drive incremental organic SEO site traffic to our Talent Solutions website. Build and maintain a matrix showing keyword content strategy data in relation to our competitors. Develop an SEO strategy that allows for multiple stakeholder review, input, and revisions. Conduct keyword research and discovery. Work with SEO agency on foundational recommendations. Optimization via our Content Management System (“CMS”). Uncover net new keywords and other potential targetable markets.. Review and analyze SEO and keyword data. Develop opportunity projections for website and revenue growth using Adobe Analytics. Use keyword research per business unit to provide content strategy. Build and maintain a quarterly report on SEO growth. Marketing Manager - LTS Organic Growth Qualifications: 5+ years of experience in SEO with a focus on enterprise level strategy. Bachelor's is required. Deep understanding of search engine algorithms, SEO best practices, and industry tools. Proven analytical skills with experience in SEO tools and technologies (such as SEM Rush, SEO Clarity, GSC, etc), website analytics, and reporting. Track record in forecasting, reporting, and delivering business results with P&L accountability. Well versed in defining roadmaps and delivering with teams that employ agile software development methodologies. Ability to craft clear, compelling recommendations backed by robust analysis and articulate them effectively across the organization. Ability to influence executive and senior level leaders regarding product vision, roadmap and work backlog priorities and trade-offs. Excellent communication and interpersonal skills, with a knack for effective collaboration with stakeholders at all levels. Intellectual curiosity -- you never stop learning or seeking better ways to do things. Not afraid of ambiguity, entrepreneurial and strong ability to envision and shape the future. Thrive in a dynamic, performance-driven environment where agility and innovation are prized. #J-18808-Ljbffr