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Social Media Manager

2 months ago


Las Vegas, United States Spiegelworld Full time

About the Role Spiegelworld is looking for a Social Media Manager to join the team in Las Vegas. The Social Media Manager is an exceptional creative and writer who is inspired and looking for more inspiration. The successful candidate loves arresting imagery and copy that makes people laugh and wonder on social media and is motivated to grow and build followings to continually improve Spiegelworld’s digital relationships across the globe. The Social Media Manager will be focused on generating, curating and publishing content every day across Spiegelworld brands including Absinthe, Atomic Saloon Show, Superfrico, DiscoShow, Diner Ross, The Hook and Superfrico Atlantic City and all other Spiegelworld endeavors. The individual will engage with social media communities to drive traffic, build audiences, and develop Spiegelworld’s brand recognition and social presence. They will coordinate with partners to amplify the Spiegelworld presence across accounts. They will be responsible for the content calendar and daily postings to all channels, social KPIs and influencer engagement. This position reports directly to the Vice President, Marketing & Sales. The salary for this position is $65,000/year. Responsibilities Generate, edit, and share content to all social media accounts and actively engage across social platforms, including photography and video capture. Write copy for social media posts, edit photos and process approvals and reviews of that content. Actively engage in our antiracist commitment and internal practices by participating in offered learnings, engaging in conversations around Equity, Diversity, Inclusion, and Accessibility, and helping us maintain a safe and welcoming workspace. Monitor growth and analyze the appropriate metrics, insights, and best practices then develop forward-thinking social strategies for continued growth. Work closely with Social and Digital team members to ensure appropriate tracking, content and connectivity across digital platforms. Manage and coordinate social influencers, content creators, personalities and user generated content to maintain company alliances, build new brand relationships and build social exposure. Maintain correct performance and ticketing information, show descriptions and up-to-date imagery across the internet including Google Business, Yelp, TripAdvisor, etc. Respond to messages and comments on social and review platforms, including TripAdvisor, Yelp and other websites that affect the shows’ reputations. Create and advance the social media content calendar - staying ahead of company news and photo shoots to provide input on creative ideas and technical requirements. In the field, capture creative videos or photos to post to social media following the brand style guides for each product. Work with resort and show on-site staff to build relationships that enable their participation and sharing of our content. Respond to social comments with urgency and within brand guidelines and engage users across platforms. Ensure all automated messages are firing during off-hours and leverage automation tools in general to provide the highest level of service and engagement through social. Stay up to date on emerging social media platforms and trends and communicate needs and ideas to marketing and creative leadership. Remain current with news, current events and pop culture. Perform other duties as assigned by your manager. What You Bring Minimum of 5 years of experience in marketing or social media-centric roles. Bachelor’s degree in Marketing, Public Relations, Communications or a related field a plus. We are also open to college students near completion of degrees who may be committed to this career path. Ability to work independently and prioritize what’s most important and urgent. An ability to navigate and problem-solve in an always changing, always-on, creative world. Exceptional writing skills and a quick wit and sense of humor and etiquette in writing. Strong analytic skills including the ability to synthesize data and provide insights regarding social media efforts and achievements. Knowledge of all publishing mechanisms within each social media platform such as YouTube, TikTok, Instagram, Facebook, Yelp and Google My Business; social media and marketing management tools such as Hootsuite, Hubspot and Yext. Strong Adobe Photoshop and Adobe Suite skills for photo and video edits as necessary. Knowledge of Microsoft Office products. Successful background check clearance prior to hire Must have valid work authorization for the US.

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