Growth Marketing Analytics Lead

3 weeks ago

San Francisco, United States Kyte Full time

About usKyte is a Series B technology platform that brings magic and seamless delivery into the experience of getting a car in cities for any trip longer than a rideshare. We unlock the freedom to go places by committing to relentless customer centricity, technology-powered operational excellence and capital efficiency. The sky's the limit when it comes to Kyte.At Kyte, we love what we do and we believe our diverse team of ridiculously ambitious individuals is what makes our company unstoppable. We are a transparency first, egoless, and down-to-earth group of people, scattered across the globe, with a true passion for the Kyte mission. No matter where you are or what you are working on, you will have a significant level of ownership and impact on our company's trajectory and growth into the future.Help us unlock the freedom to go placesAbout the roleAre you energized by bringing order to data and turning it into reports, visualizations and analyses that drive big decisions? At Kyte, we are looking for a Growth Marketing Analytics Lead to own all marketing data & analytics for our rapidly growing business. We need someone who excels across multiple areas, including data engineering, business intelligence and marketing analytics, to supercharge our growth strategy and enable our team.What you'll doBe the architect for our marketing and broader business dataBuild and maintain robust, scalable data pipelines that keep our marketing data flowing smoothly and accessiblyCollaborate closely with internal Engineering teams and external vendors to ensure we've got all the data we need, accurate and ready to goDevelop and optimize business reporting and visualizations that drive marketing decisions and business performanceDive deep into data analysis, providing insights on conversion rates, marketing campaign performance, retention, customer segmentation, and other crucial topicsCollaborate with other growth team members to define their data and analytics needs and turn them into clear, actionable insights that enhance our marketing engineEnsure compliance with data governance and security policiesSupport A/B testing and experimentation to drive conversion rate and marketing performance optimizationRequiredBachelor's degree in Marketing, Statistics, Computer Science, Data Science, or similar discipline5+ years of experience in a marketing analytics or business intelligence roleStrong proficiency in analytical tools and SQLExperience with business intelligence tools (we use Mode Analytics)Experience with Google Analytics, CRM (e.g., Braze), marketing media platforms (e.g., Meta Ads Manager, Google Ads), and associated APIsExperience with marketing attribution, retention modeling, cohort analysisTop-notch communication skills-you can make complicated data stuff sound simple and engagingStrong project management skills, with the ability to manage multiple projects simultaneously in a fast-paced environmentPreferredExperience working in a fast-paced startupExperience in management consultingExperience with ETL developmentProficiency in Python and/or RPerks and benefitsComprehensive Medical, Dental, & Vision Health Insurance (Individuals 100% Covered, Dependents 80% Covered)401(k) Retirement Plan$200 Monthly Commuter Benefit$75 Monthly Flexible Wellness BenefitAnnual WFH Stipend (Remote Employees)Significant Kyte Rental DiscountAnnual Company-wide OffsiteAnnual Learning and Development Budget#LI-REMOTEDon't meet every single requirement? Studies have shown that women and people of color are less likely to apply for jobs unless they meet every single requirement. At Kyte, we're building an inclusive, diverse, and authentic workplace, so if you're excited about our vision/mission and this role caught your eye - we encourage you to apply Don't worry if your previous experience doesn't match perfectly, you may be the right candidate for this role, or even another role at Kyte#J-18808-Ljbffr

by Jobble

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