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Head of Marketing

2 months ago

Herndon, United States EmergencyMD Full time

Who We Are:

NetCentrics proudly holds a distinguished position as a leader in cybersecurity, cloud, digital transformation, and mission support. With an esteemed clientele that includes the DoD, DHS, Federal Civilian Agencies, and the Intelligence Community, our impact on national security is undeniable. We are a diverse group of intellectually curious people, solving hard problems, and living by our core values while bonded by the shared vision to secure our nation - join us

The Opportunity:

Do you believe in yourself? Do you look at the corporate ladder and think, "I can do that"? NetCentrics is seeking a dynamic and experienced Head of Marketing ready to take the next leap in their career, possibly even surpassing their own expectations. Our Marketing leader will wear two hats: Corporate Head of Marketing and leader of Product Marketing for our Technology Group. This role reports directly to the CEO.

The ideal candidate will be someone who has rapidly acquired extensive marketing experience across various functional areas, driven by motivation, determination, and resilience. They should have a solid grasp of software and SaaS product go-to-market (GTM) strategies, communications, and brand management. Although a background in cybersecurity and/or cloud security is preferred, it is not mandatory. This role is perfect for someone who is passionate about teamwork, collaboration, problem-solving, and professional development.

Key Responsibilities:

Corporate Head of Marketing

Champion company culture to enhance both internal employee experiences and external customer experiences.

Plan and manage the annual marketing budget, ensuring optimal resource allocation for maximum ROI. Develop and implement comprehensive product marketing strategies that align with company goals and drive growth.

Collaborate directly with the CEO to develop strategic communications plans for internal and external audiences on a monthly, quarterly, and annual basis. This includes maintaining a communications plan featuring the company newsletter, social media, PR and media activities, and corporate event promotions.

Maintain corporate branding consistency both internally and externally.

Oversee the creation and delivery of impactful messaging across various channels to boost brand awareness and engagement.

Measure and report on the effectiveness of marketing campaigns, using data such as Google Analytics, web leads, and social performance to inform future strategies.

Collaborate cross-functionally to develop branded marketing content tailored to the needs of Business Development, Technology, Delivery, and HR & Talent Acquisition teams.

Product Marketing for Technology Group

Lead all product marketing activities in support of technology solutions to define and implement effective GTM strategies.

Lead the development of a marketing qualified leads funnel for technology solutions.

Be a technology evangelist for our technology solutions; lead pre-sales meetings with prospective customers/stakeholders.

Analyze market trends and competitor activities to identify opportunities and threats.

Drive the development of content that effectively communicates the value of our technology and services.

Skills and Abilities:

Smart & Intellectually Curious: Demonstrates a keen interest in learning and understanding complex concepts and staying ahead of industry trends.

Great Problem Solver: Possesses strong analytical skills and the ability to think strategically to overcome challenges.

Self-Motivated: Shows initiative and drive, with a strong work ethic and the ability to work independently.

Passionate about building something new from the ground up and takes full ownership of projects.

Excellent writing and verbal communication skills with the ability to create clear, persuasive, and impactful messaging.

Ability to work independently and as part of a team in a fast-paced, dynamic environment.

Demonstrated leadership abilities with a passion for mentoring and developing future team members.

Preferred Qualifications:

Pragmatic Marketing Certified (or equivalent)

Proven experience in a broad range of marketing functions, preferably within the government IT or cybersecurity industry.

Strong track record of developing and implementing successful go-to-market strategies.

Familiarity with the latest marketing tools and technologies.

A Place Where You Belong:

At the heart of our organization lies a set of five core values that guide every facet of our work.

"Mission First"

epitomizes our unwavering commitment to our goals.

"People Always"

underscores the significance we place on our team's well-being and development. We continually strive to

"Be Eminent"

by consistently pushing the boundaries of excellence.

"Embrace the Team"

reflects our unwavering belief in the power of collaboration, recognizing that together, we attain greatness. With every action, we

"Act with a Purpose,"

ensuring that our efforts contribute meaningfully to a larger mission. These values serve as the bedrock of our company culture, propelling us forward as a united and purpose-driven team.

Why Join Us:

Join us not just to be a part of safeguarding our nation, but to be at the forefront of innovation, where your ideas and expertise play a pivotal role in shaping the future of cybersecurity and IT. Together, we are not just protecting systems; we are pioneering them. Be a part of our team and redefine the possibilities in our industry

EEO (Equal Employment Opportunity) Commitment:

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status or on the basis of disability.

Equal Opportunity Employer/Veterans/Disabled

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