Product Marketing Specialist

2 weeks ago


Atlanta, United States WIVERSE Full time

Contract: 1+ yearLocations: Hybrid/Virtual- Atlanta, GA/Mission, KS/North Hills, NYPay rate: W2 hourlyJob RequirementsTarget years of experience: 5+Max number of years 10Top 3-5 MUST HAVEs OR REQUIRED SkillsetAttention to detailActs with sense of urgencyWorks independently and well under pressureProject managementPrior experience executing marketing programsSummaryWere looking for a purposeful planner, collaborative communicator and excellent executor with at least 5 years of executing successful product marketing campaigns. The right candidate can get things done, thrive in a fast-paced environment, and take ownership of projects while working collaboratively with others. If youre driven to stay one step ahead, powered by proactivity, passionate about your work, and described by others as focused, fun and flexible, this role is a right fit keep readingAt the direction of a marketing manager, youll execute marketing campaigns to drive sales pipeline and inform current clients of new features/functionalities, while adhering to brand guidelines. The right candidate will wield their communication and organization skills to keep things running smoothly, work seamlessly and collaboratively in a fast-paced environment, balance multiple priorities and meet demanding deadlines to achieve business objectives.Heres a Deeper Dive Into The Role RequirementsProject-manage and execute marketing initiatives for Lender Solutions that build brand and product awareness, and influences adoption. This includes print, digital, and event/exhibition materials.Create the project plans, timelines, milestones, holding all cross-functional stakeholders to their roles/responsibilities in delivering according to the plan. Reporting results/success metrics after each go-to-market launchSupport execution of Events, media buys and Association membership/sponsorships supporting wider channels for marketing efforts that connect our brand and audience, which helps the Sales team grow pipeline and win business.Track, compile and share results of marketing campaigns, and work across teams to recommend adjustments based on results.Effectively manage/update the lender website pages and support the Enterprise Client Management and Sales teams with social media and sales enablement content.Contribute ideas and insights in the development of a year-long calendar of lender communication engagement.Understand monthly budget expectations and track spend appropriately.Learns quickly and effectively uses multiple marketing and reporting tools.#J-18808-Ljbffr

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