Vice President, Communications Planning
2 weeks ago
Vice President, Communications Planning
About the Company
Large performance marketing agency
Industry
Marketing & Advertising
Type
Privately Held, VC-backed
Founded
2004
Employees
501-1000
Funding
$11-$25 million
Categories
Marketing & Advertising
Advertising
Affiliate Marketing
Analytics
CRM
Email Marketing
Mobile
Search Engine
SEM
SEO
Social Media Advertising
Retail
Delivery Services
Specialties
Facebook
Amazon
Google
Instagram
and Apple
About the Role
The Company is seeking a VP of Communications Planning to join their dynamic team. This key leadership role involves being a trusted partner to clients and agency teams, owning communications planning with a focus on modern channel marketing, and staying abreast of offline, digital, and emerging media. The successful candidate will be an expert in client's business and consumer behavior, co-defining briefs, and leading discussions to identify sources of growth. They will develop communications strategies grounded in insights and lead ideation sessions, as well as contribute to strategic analysis for campaigns. The role also includes managing and providing oversight of strategy and insights across the team and actively participating in the build-out of the communications planning practice.Applicants for the VP of Communications Planning position should have a minimum of 10 years of relevant experience in marketing and communications, with a proven track record of audience development expertise and strategic planning. The role requires fluency with media, consumer, and trends research tools, as well as excellent critical thinking and problem-solving skills. The ideal candidate will have prior team management experience, strong presentation and client relation skills, and the ability to thrive in a fast-paced environment. A detail-oriented, results-oriented individual who can effectively manage change and prioritize competing demands will be well-suited for this role. The company is an equal-opportunity employer and values diversity in the workplace.
Hiring Manager Title
EVP Head of Strategic Planning
Travel Percent
Less than 10%
Functions
Marketing
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