Product Marketing Lead, High Performance Sensing

3 weeks ago


Richardson, United States ON Semiconductor Full time

Transform tomorrow, together. onsemi is engineering a better future, and we need your skills to help us succeed. Let your talent shine - disrupt technologies, empower a sustainable future, and improve lives around the globe. From entry-level to senior roles, onsemi needs leaders, go-getters, and early adopters to help us meet goals, drive transformation, and continue to lead in innovation. onsemi is looking to add an experienced Product Marketing Lead for the High Performance Sensing team focusing on Industrial Sensing Modalities. Key Duties and Responsibilities As the Product Marketing Lead you will: * Develop new business cases focusing on attractive ROIs and justifying new investments. * Perform thorough market analysis. * Interface with customers to understand their strategic direction and help shape our roadmap to * increase our share of their industrial sensing spend. * Collaborate across BUs, the field and central functions to identify and quantify Industrial Sensing opportunities to pursue. * Support the Sales organization to win new business. * Set and negotiate pricing, quote new products to customers. * Be responsible for cradle-to-grave product marketing. * Formulate and implement go-to-market plans. * Generate collateral to support marketing activities. * Represent the voice of the customer throughout product lifecycle. * Working with operations to ensure customer demand fulfillment. * Support periodic management business reviews and strategic planning.

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