Digital Marketing Specialist
2 weeks ago
Are you
an
innovative and passionate
social media /
digital market
er.
Our team is looking for
a strategic thinker who can help support
the marketing team in effectively promoting its message across all digital channels.
On a daily basis
, they will
help you analyze
social media, including Facebook,
YouTube
, and Instagram, to target key customers.
This candidate must be willing to work at the Cool Springs office location.
***Must be able to work onsite at our Branch located at
810 Crescent Centre Drive #320
, Franklin, TN 37067***
ESSENTIAL DUTIES and RESPONSIBILITIES,
includes the following responsibilities, but not limited to
:
Support and work closely with the Manager & Marketing Team for the following:
Build our digital marketing roadmap
Social media marketing tools to create and maintain the companys brand
Develop social media marketing campaigns
Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
Interact with customers
, clients, and VIP associates on
social media accounts
Set key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measure a campaigns performance against the KPIs
Develop digital marketing campaigns via our CRM
Create and maintain an editorial calendar to deliver targeted content
QUALIFICATIONS AND EXPERIENCE:
Bachelors degree in Marketing
,
Communications,
Business, etc. or equivalent experienc
e
Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM) and applications (Canva, Web analytics, Google
AdWords
etc.)
Social Media Platforms (Facebook, Instagram, LinkedIn, TikTok)
Customer Review Platforms (Google, Yelp, Trip Advisor)
Understanding of website analytics tools, such as Google Analytics
Analytical mind, with a passion for measuring data
Exceptional communication and writing skills
Able to work onsite 5 days a week
Commercial awareness partnered with a creative mind
Well-organized and detail-
Friendly and outgoing personality
Team Player
Great customer service skills
Work in a fast-paced environment
Strong work ethic
Work
s
well within team dynamic
Attention to detail
Self-starter
Professional attitude
Our Team Members:
Have a friendly and welcoming personality
.
Enjoy working
with people
and ensur
e
clients, VIPs, and guests
have a positive experience
.
Believe in maintaining quality standards
Benefits:
Medical
D
ental
V
ision
Paid Time-Off
401k
Base Compensation Information
This role is currently allocated for candidates within geographic regions that do not currently require base wage disclosure. The compensation range for this position will be provided upon request. (Due to their geographic location, residents of the states of CA & CO, and for New York City are excluded from this role
at this time
.)
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