Social Media Manager

3 weeks ago

Los Angeles, United States The Grapevine Agency Full time

Social Media Manager

A leading luxury jewelry brand renowned for its timeless and wearable designs., worn by celebrities, is seeking a creative and strategic Social Media Manager to join their fast growing team. As a Social Media Manager, you will be responsible for developing and executing social media strategies and will play a pivotal role in enhancing brand awareness, driving engagement, and increasing sales.

Key responsibilities include:

• Develop and implement comprehensive social media strategies to align with brand objectives and marketing goals.

• Create engaging and compelling content for various social media platforms, including Instagram, Facebook, Twitter, Pinterest, and TikTok.

• Design visually appealing graphics for social media campaigns using Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Manage all social media channels, including scheduling posts, monitoring engagement, and responding to comments and messages in a timely manner.

• Collaborate with the marketing team to strategically plan and execute social media campaigns, promotions, and partnerships.

• Partner with the Senior Manager of Brand Partnerships to cultivate and maintain relationships with influencers, brand ambassadors, and potential collaborators to expand brands reach and visibility.

• Onboard brand onto new social media platforms, including researching emerging platforms and trends, assessing their suitability for the brand, and developing strategies for establishing a presence.

• Monitor social media trends, emerging technologies, and competitor activity and industry trends to identify opportunities for innovation and differentiation.

• Analyze performance metrics, and generate reports to measure the effectiveness of campaigns and strategies.

Qualifications:

• Minimum 3 years experience as a Social Media Coordinator or Manager in the fashion, beauty or lifestyle industry. Luxury goods industry experience preferred.

• Extensive knowledge of social media platforms, tools, and analytics, with a strong understanding of best practices for each platform.

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Excellent written and verbal communication skills, with the ability to create engaging content that resonates with the target audience.

• Creative thinker with a keen eye for visual aesthetics and a passion for storytelling.

• Strong analytical skills and the ability to interpret data to drive strategic decision-making.

• Ability to multitask and prioritize tasks in a fast-paced environment, with exceptional attention to detail.

• Team player with strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.

• Experience with social media advertising and paid campaigns is a plus.

• Knowledge of SEO and content marketing principles is desirable.

• Position is on-site in Sherman Oaks, CA.

• Please include a link to examples of your TikTok & Instagram social media content along with resumes and cover letters for consideration

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