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Marketing Coordinator

2 months ago


Huntsville, United States Davidson Homes LLC Full time

Davidson Homes is proud to be Certified by Great Place To Work for 2024. The prestigious award is based entirely on what current employees say about their experience working at Davidson. 89% of employees at Davidson said it's a great place to work, compared to 57% of employees at a typical U.S. based company. Davidson Homes: Pioneering Excellence in Homebuilding Since 2009 Founded on Adam Davidson's vision, Davidson Homes has been redefining what it means to call a place "home" through unparalleled craftsmanship and a personalized homebuying experience. We're not just building homes; we're crafting communities where every space is designed to empower, engage, and elevate its inhabitants. At the heart of our mission is a commitment to excellence, innovation, and inclusivity, creating a culture where diversity is celebrated, and challenges are met with creative solutions. Job Description: Davidson Homes is seeking a Digital Marketing Coordinator to support our Corporate Marketing Department. This role will focus on email marketing, social media management, and blog content creation to enhance our digital presence and engage with our audience effectively. Key Responsibilities: Support the Digital Marketing Manager, with a focus on content management and creation. Develop and execute email marketing campaigns using HubSpot. Create compelling email content and design. Manage subscriber lists and segmentation. Analyze email performance metrics and optimize campaigns. Create and curate engaging content for various social media platforms. Develop and implement social media content calendars. Monitor social media channels and engage with followers. Analyze social media metrics and adjust strategies accordingly. Research and write informative blog posts on homebuilding, real estate, and related topics. Optimize blog content for SEO and maintain a consistent publishing schedule. Collaborate with other departments to gather insights and expertise for blog topics. Assist with maintaining and updating as needed. Administer the company survey program, reviewing responses and providing feedback to the Digital Marketing Manager. Assist regional divisions with marketing initiatives as required. Manage and curate content for the company Intranet via the SharePoint platform. Participate in corporate event planning and community outreach when required. Helps ensure quality work by proofreading marketing copy as needed. Stay updated on the latest social media and marketing trends. Demonstrate excellent organizational and prioritization capabilities. Qualifications: 3+ years of relevant experience. Bachelor's degree in Advertising, Marketing, Public Relations, Communications, or a related field preferred. Experience in marketing, advertising, and digital communications, ideally combined with some visual communications or graphic design. Strong copywriting/proofing skills. Excellent attention to detail. Excellent organizational and prioritization capabilities A general understanding of SEO. A valid driver's license is essential. Equipment/Tools/Software: Microsoft Excel, PowerPoint, Word Adobe Creative Suite Asana Hubspot Facebook & Instagram AgoraPulse Benefits: Competitive salary based on experience. Health, dental, and vision insurance. Paid time off and holidays. Opportunities for professional development and growth within the company. Davidson Homes LLC is an equal-opportunity employer. The company will provide equal opportunity in employment to all employees and applicants for employment. No person will be discriminated against in employment because of race, religion, color, sex, age, national origin, disability, genetic information, military status, sexual orientation, gender identity or any other characteristic protected by applicable federal or state law. This policy applies to all terms, conditions, and privileges of employment and all policies of the company.