See more Collapse

Manager, Field Marketing

2 months ago

Atlanta, United States Smalls Sliders Careers Full time

Position Manager, Field Marketing

Location Smalls Sliders Corporate

About the Organization Smalls Sliders was founded in Baton Rouge, Louisiana and it is owned by Pro-Football Hall-of-Famer Drew Brees and Brandon Landry, CEO of Walk-On's Sports Bistreaux. 10 Point Capital also joined as owners in mid-2022, recognizing Smalls potential to become a dominant (and BIG) national brand. Smalls Sliders is an innovative restaurant focused exclusively on quality, slammin' cheeseburger sliders, with every meal cooked to order. With a fanatical guest following, Smalls Sliders delivers both drive-thru and popular walk-up experiences, serviced from a unique small footprint container design, allowing real estate flexibility and rapid construction of new restaurants. Smalls Sliders opened its first restaurant in 2019 and has since grown to six locations, with over 40 locations already in the development pipeline. Our differentiated, simplified menu and strong unit economics have already garnered industry recognition, with QSR magazine featuring the brand in their '40/40 List for 2022: America's Hottest Startup Fast Casuals.'

Description

The Manager, Field Marketing, is responsible for supporting and growing franchisees' sales, traffic, and profitability by planning and executing effective regional marketing plans, aiding in the execution of national marketing campaigns, and launching new can openings. You will lead the development and execution of Can & DMA level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. You will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the cross-functional team to influence the evolution of programs, systems & processes. You will report to the Director of Brand Marketing.

Responsibilities Works with area Franchisees to develop local level marketing plans designed to drive traffic and sales to individual Cans Lead all marketing efforts for New Can Openings, including post-opening local level marketing support Lead development and execution of Local Can Marketing toolkit, inclusive of programs, tactics, and creative needs Identify support needs for the Cans to inform New Can Opening projects, priorities and resources Works closely with Marketing, Operations, and Franchisees to ensure successful execution of brand programs including new product/promotion rollouts Facilitates the accurate and timely communication of brand marketing programs, systems, and procedures to Franchisees Supports the analysis of promotions, marketing programs, and new product introductions and effectively measures their success to help gain greater understanding of local sales, traffic, and profitability Influences franchisee sales and profitability by making data-driven recommendations across all product and sales channel categories Provides reporting and business/trend analysis allowing performance analytics team and franchisees to make profit-maximizing decisions Collaborates with Business Unit leaders to evaluate the marketing readiness of each Can to establish support approach and expectations Responsible for enforcing Smalls Sliders brand standards and Can Marketing philosophies Responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals) Uses aligned to ROI methodologies to measure the effectiveness of marketing plans and recommend adjustments as needed Participate in ongoing training of new and existing marketing programs and philosophies Position Requirements

Knowledge, Skills, and Abilities

Bachelor's Degree Required (Marketing & Communications degree preferred) or relative experience in a field marketing role 3-5 years of Marketing experience required Field Marketing experience in a multi-unit restaurant /retail environment ("trade area based" marketing planning & execution) required Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact Demonstrates strong business acumen, interpersonal skills, and influencing ability to maintain and grow productive relationships with franchisees Demonstrates effective written and verbal communication, to include formal presentations and the ability to prepare and present to franchisees on a regular basis and senior leadership on an occasional basis Must have the ability to interface and maintain excellent professional relationships with a variety of audiences to include franchise partners, ad agencies, local marketing vendors, internal RBI functions, and senior leadership Demonstrates high level of problem-solving and project management skills Advanced in Microsoft Suite (specifically Excel and PowerPoint) Honesty, high integrity, personal accountability, ownership, and a passion for the success of the brand, the team, and personal career growth Travel involved

It is the policy of Smalls Sliders to provide equal employment opportunities for all applicants and team members without regard to race, color, religion, sex, age, marital status or civil partnership, national or ethnic origin, pregnancy or maternity, veteran status, uniformed service (as defined by 10 U.S.C. §101 (a)(5)), protected disability status, genetic information, sexual orientation, gender identity, gender reassignment, or gender expression, or any other characteristic protected by statute or law.

EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.

Full-Time/Part-Time Full-Time

This position is currently accepting applications. #J-18808-Ljbffr

We have other current jobs related to this field that you can find below

  • Field Marketing Manager

    1 month ago

    Atlanta, United States Onit Full time

    Job DescriptionJob DescriptionAs a Field Marketing Manager at Onit you will help build awareness, capture leads, and support our global sales team. You will thrive in this role if you are detail-oriented, can hustle under tight deadlines, and are a self-starter who can proactively work to solve problems and execute detailed field marketing plans.What You...

  • Field Marketing Manager

    1 month ago

    Atlanta, United States Onit Full time

    As a Field Marketing Manager at Onit you will help build awareness, capture leads, and support our global sales team. You will thrive in this role if you are detail-oriented, can hustle under tight deadlines, and are a self-starter who can proactively work to solve problems and execute detailed field marketing plans.What You Will Be DoingDevelop and execute...

  • Field Marketing Manager

    1 month ago

    Atlanta, United States Onit Full time

    As a Field Marketing Manager at Onit you will help build awareness, capture leads, and support our global sales team. You will thrive in this role if you are detail-oriented, can hustle under tight deadlines, and are a self-starter who can proactively work to solve problems and execute detailed field marketing plans.What You Will Be DoingDevelop and execute...

  • Field Marketing Manager

    1 week ago

    Atlanta, United States Chicken Salad Chick Full time

    Our brand vision is to become America’s favorite place for chicken salad, and our company culture is summarized in the brand’s purpose: to spread joy, enrich lives and serve others. It is our goal to serve fresh, made-from-scratch, delicious food with a servant’s heart and uplift those around us. These values inform how we interact with our guests,...

  • Field Marketing Manager

    1 week ago

    Atlanta, United States Chicken Salad Chick Full time

    Our brand vision is to become America’s favorite place for chicken salad, and our company culture is summarized in the brand’s purpose: to spread joy, enrich lives and serve others. It is our goal to serve fresh, made-from-scratch, delicious food with a servant’s heart and uplift those around us. These values inform how we interact with our guests,...

  • Field Marketing Manager

    1 week ago

    Atlanta, United States Chicken Salad Chick - 04 Full time

    Job DescriptionJob DescriptionBrand Vision and ValueOur brand vision is to become America’s favorite place for chicken salad, and our company culture is summarized in the brand’s purpose: to spread joy, enrich lives and serve others. It is our goal to serve fresh, made-from-scratch, delicious food with a servant’s heart and uplift those around us....

  • Field Marketing Manager

    12 minutes ago

    Atlanta, United States Chicken Salad Chick - 04 Full time

    Job DescriptionJob DescriptionBrand Vision and ValueOur brand vision is to become America’s favorite place for chicken salad, and our company culture is summarized in the brand’s purpose: to spread joy, enrich lives and serve others. It is our goal to serve fresh, made-from-scratch, delicious food with a servant’s heart and uplift those around us....

  • Field Marketing Manager

    6 days ago

    Atlanta or Denver, United States Natalie's Orchid Island Juice Company Full time

    Field Marketing ManagerSince our humble beginnings, Natalie s Orchid Island Juice Company s mission has been to produce America s Best Tasting Fresh Florida gourmet juices using the highest quality fruits and vegetables available. Our commitment to quality and freshness guarantees our juices are never over processed and have no preservatives, no...

  • Field Marketing Manager

    3 months ago

    Atlanta or Denver, United States Natalie's Orchid Island Juice Company Full time

    Field Marketing Manager Since our humble beginnings, Natalie’s Orchid Island Juice Company’s mission has been to produce America’s Best Tasting Fresh Florida gourmet juices using the highest quality fruits and vegetables available. Our commitment to quality and freshness guarantees our juices are never over processed and have no...

  • Field Territory Marketing Manager ; Atlanta, GA

    3 weeks ago

    Atlanta, United States Criterion Executive Search Full time

    Job DescriptionJob DescriptionA nationally recognized P&C insurance carrier is looking to hire a Field Territory Marketing Representative.Manage mid-tier to larger agencies within Northern GA (Atlanta area), SC & NC to build key agent relationships. This travel-based role involving visits to agencies, marketing strategy execution, attending events, and...

  • Marketing Manager

    3 months ago

    Atlanta, United States CorDx Full time

    Job DescriptionJob DescriptionCorDx is a fast-growing biotechnology company located in [city, state] that is dedicated to developing innovative solutions to improve diagnostic testing for healthcare providers and patients. As our Marketing Manager, you will be an integral part of our team, responsible for planning and executing marketing strategies and...

  • Marketing Manager

    5 days ago

    Atlanta, Georgia, United States BakerHostetler Full time

    { "job_title": "Exciting Marketing Manager Opportunity at a Leading Law Firm", "company": "Confidential Law Firm", "description": "Our Business Development & Marketing department has an excellent opportunity for a Marketing Manager supporting the Business Practice Group as well as the Atlanta office. This is an exempt position that reports to the Senior...

  • Marketing Manager

    5 days ago

    Atlanta, United States CorDx Full time

    Job DescriptionJob DescriptionCorDx, a multi-national biotech organization, focused on pushing the limits of innovation and supply in global health. With over 2000 employees across the world serving millions of users in over 100 countries, CorDx delivers rapid testing and point-of-care medical device solutions used in the detection of infectious disease such...

  • Marketing Manager

    3 weeks ago

    Atlanta, United States CorDx Full time

    Job DescriptionJob DescriptionCorDx, a multi-national biotech organization, focused on pushing the limits of innovation and supply in global health. With over 2000 employees across the world serving millions of users in over 100 countries, CorDx delivers rapid testing and point-of-care medical device solutions used in the detection of infectious disease such...

  • Marketing Manager

    2 months ago

    Atlanta, Georgia, United States OneDigital Health Full time

    Are you looking to accelerate your career without having to hide your authentic self - a place where you can be you? A career that's making a bigger impact on the world? At OneDigital, we are on a mission to help people do their best work and live their best lives. From the services we offer to the way we show up for each other each day, we are fueling...

  • Marketing Manager

    5 days ago

    Atlanta, United States MPLOY Full time

    Job DescriptionJob DescriptionJob Summary:Our client is a leading ATL-based law firm renowned for their excellence and dedication to providing unparalleled legal services. They are looking for a dynamic and experienced Marketing Manager to join their team. This role offers a unique opportunity to drive their marketing initiatives and contribute significantly...

  • Marketing Manager

    2 months ago

    Atlanta, United States Asset Living Full time

    Job DescriptionJob DescriptionCompany Overview Asset Living is a third-party management firm and a proven partner in fostering thriving communities nationwide. Founded in 1986, Asset Living has decades of experience delivering exceptional value to our partners. Since the beginning, our undeniable passion has driven our organic growth from a small property...

  • Digital Marketing Manager

    2 months ago

    Atlanta, United States Hughes Media, Inc. Full time

    Hughes Media, Inc. is a boutique digital marketing agency that provides customized, intelligent, and targeted advertising solutions for long-term success. Our team of specialists offers a range of services including web design and development, graphic design, SEO (search engine optimization), programmatic advertising, email marketing, and social media...

  • Marketing Manager

    6 days ago

    Atlanta, United States Cadence Bank Full time

    Position Title: Marketing Manager - Commercial Location: Birmingham, AL; Atlanta, GA; Houston, TX; Tupelo, MS; any other city in the Cadence Bank footprint Eligibility for Remote: Yes, hybrid Reports To: Marketing Strategy Manager - Commercial What The Role Is The Marketing Manager will work on the Commercial Marketing team to develop, implement and report...

  • Fleet Market Manager

    3 months ago

    Atlanta, United States Fluid Truck Full time

    Job DescriptionJob Description Fleet Market ManagerLocation: Atlanta, GACompensation: $50,000- + Monthly bonus opportunityThe Market Manager will play a key role for the company by ensuring our vehicles meet our customer’s standards for safety and cleanliness and ultimately providing our customers with exceptional care. This position manages Fluid...