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Social Media Manager

3 months ago

Pompano Beach, United States BrandStar Full time
Job Description
As the Social Media Manager, you have a passion for social media, and always stay on top of new trends, emerging media and engagement opportunities. You will be responsible for overseeing marketing campaigns and programs, as well as identify areas of improvement to increase awareness for clients and brands.

The Social Media Manager is tasked with the marketing of BrandStar Entertainment and our television shows, as well as the brand partners that will be participating in upcoming shows. Must have strong leadership capabilities and an eye for detail, creative and strategic mind, and be a positive and outspoken self-starter that works well within a team.

Overview of Responsibilities:

  • Collaborate with team members to ensure that social media efforts are executed on time and meet quality standards
  • Advance the influencer and/or community advocacy efforts
  • Drive social media strategies that will drive quality audience growth, engagement, and traffic to achieve brand and business objectives
  • Develop paid social media campaigns in collaboration with key stakeholders
  • Research the latest social tools, trends, and current events
Professional Competencies
  • Strong project management skills, including the ability to work with multiple internal and external teams effectively and in a fast-paced environment
  • Deep working knowledge of social listening platforms
  • The ability to assimilate extensive amounts of detailed data and to see the big picture, providing actionable and influential recommendations
  • Ability to recognize opportunities, formulate hypotheses, plan research, identify insights, and drive recommendations relevant to the business goals and objectives
  • Excellent writing and verbal communication skills (including presentation skills)
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
  • Outstanding ability to think creatively, and identify and resolve problems
  • Ability to clearly and effectively articulate thoughts and points
  • High levels of integrity, autonomy, and self-motivation
  • Is a team player with the confidence to take the lead and guide other employees when necessary
  • Remarkably skilled in building engaged social media communities, with particular significance towards TikTok channels and including Facebook, Instagram, Twitter, LinkedIn, and/or YouTube
Experience and Skills
QUALIFICATIONS:
  • Minimum 3+ years of social media marketing experience in an agency or internal creative department
  • Undergraduate degree in communications, marketing, advertising, public relations, media studies, business and/or related fields
  • Thorough knowledge and experience with social media strategy, content creation, community monitoring best practices, influencer relations, analytics and reporting
  • Excellent organizational, writing, and language skills
  • Proven track record of growing social media audiences/followers-with an emphasis on TikTok.
  • Proficiency in Adobe Photoshop, InDesign, and still photography is a plus
Job Benefits
Benefits include:
  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance