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Sr Digital Media Buyer

2 months ago


Minneapolis, United States Startribunecompany Full time

** Sr Digital Media Buyer** **Job Category****:** Advertising

**Requisition Number****:** SRDIG001926

Showing 1 location

**Job Details** **Description** Star Tribune has an exciting opportunity for a Senior Digital Media Buyer The primary responsibility of the Senior Digital Media Buyer is to set up digital media campaigns for owned and operated, and Advantage digital campaigns. A successful digital media campaign will achieve or exceed delivery and performance based on KPIs outlined by clients and communicated to the buyer. **Responsibilities** * Oversee the development and implementation of digital media campaigns across various buying platforms * Monitor digital media campaigns within multiple DSPs daily * Optimize toward established KPIs during the life of a campaign * Pull data from multiple sources to provide actionable insights and recommendations to take to strategists and digital leads * Lead interdepartmental trainings and oversee the onboarding of new hires * Maintain relationships with current vendors and research new product offerings * Manage, prioritize, and respond to ad-hoc requests as assigned * Research and stay abreast of current industry best practices and trends, develop and maintain digital best practices, and promote digital optimization techniques **Requirements** * Bachelors degree in related field and/or certification; or equivalent combination of education, skills and experience * Three years of working experience utilizing Real-Time Bidding technologies (DSPs, Ad Exchanges, SSPs) * Proven track record of successfully managing complex client campaigns and relationships against performance metrics * Ad trafficking experience utilizing platforms such as Facebook, GDN, etc. * Experience with Google Ad Manager or other ad serving technology * DoubleClick Campaign Manager/DoubleClick Bid Manager and Google Analytics certifications are preferred but not required * Ability to quickly adapt to changes in the industry, development processes and business priorities * Proficiency in Microsoft Office applications * Must be vaccinated against COVID-19 or granted an accommodation based on disability or sincerely held religious belief Some top benefits include: a new downtown office with gym access to Capella Tower Health Club in the building and access to rooftop amenities in warm months; commuter benefits; remote and hybrid work options; competitive medical and dental insurance; paid time off; 401(k) matching; tuition assistance; and unlimited digital access to Star Tribune. In addition, Star Tribune has partnerships with many organizations that offer our employees a variety of discounts Star Tribune is committed to creating a more diverse and inclusive workplace, and encourages qualified applicants of all backgrounds to apply. Star Tribune is a Veteran Friendly employer. EOE **Qualifications** **Skills** **Behaviors** **:** **Motivations** **:** **Education** **Experience** **Licenses & Certifications**

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