Sr Client Strategist, Retail Media

2 weeks ago

Atlanta, United States TradeSchool Inc Full time

The Retail Media team at Trade School is one of our fastest growing business units. We're continuing to invest in building the most talented team to scale our Retail Media practice. Trade School is focused on the sell side of retail media networks; we have a passion to help retailers strategically build their media networks.

Our team is built to act as an extension to our clients Retail Media team, such as The Home Depot, to play a role in building a media network that's beneficial to their company and their advertiser partners. Our services include executive consultation, sales enablement, product marketing management, marketing & pr, monetization strategy and more.

The Senior Client Strategist, Retail Media will be the strategic business lead for a robust network of supplier advertisers, helping to proactively identify opportunities for value across our client's retail media business. You will specialize in strategic solutions such as content, messaging, media planning, audience development and thought-leadership to meet or, ideally, exceed client objectives. This role will report directly to the Strategy Supervisor of New & Existing business at Trade School.

Responsibilities:

  • Primary contact for a wide portfolio of supplier advertiser accounts, ensuring flawless management of advertising campaigns across The Home Depot's retail media network
  • Develop a collaborative team approach with senior retail media clients and agency leadership, on workflow processes needed to support advertiser supplier accounts across media planning, self-serve ad buying, onboarding, reporting and consistent optimizations
  • Foster and cultivate relationships with retail media clients and supplier advertisers, exercising a high-level of communication, while delivering excellent customer service
  • Develop campaign reporting, curate strategic insights and identify sales, growth and optimization opportunities
  • Identify and pitch upsell opportunities that align to supplier business goals and objectives
  • Cultivate relationships with supplier advertiser senior-level leaders to spearhead and oversee success of investment for both onsite and offsite media offerings
  • Present and lead recommendations with the ability to pivot, as needed, based on supplier advertiser questions and needs
  • Lead and partner with teams to train and onboard new suppliers into retail media programs
  • Support developing and executing comprehensive B2B brand strategies aligned with the company's overall goals and objectives.
  • Provide insight on emerging trends and industry developments as they impact the retail media landscape.
  • Manage the sales pipeline, including lead generation, qualification, and conversion, ensuring consistent progress towards revenue goals.
  • Stay up-to-date with retail media trends, industry developments, and emerging technologies to identify new marketing approaches and opportunities.
  • Collaborate with internal teams to develop strategic partnerships that enhance the retail media network's offerings and drive mutual growth.
  • Forecast revenue targets and develop actionable plans to achieve and exceed them.
  • Stay up to date on the evolving digital marketing landscape, including data/privacy regulations, technology advancements, and AdTech platform changes
Desired Requirements:
  • 3-5 years experience in media, digital, e-commerce or retail media
  • Extensive client management and sales experience
  • Ability to identify internal and external growth opportunities
  • Strong interpersonal skills, highly collaborative working style
  • Extensive knowledge of Digital Media platforms (Display, Streaming, Native, Social).
  • Working knowledge of Google, Meta, Pinterest, various DSPs and self-serve retail media platforms
  • Preferred exposure and usage of measurement tools and strategies
  • Experience with Salesforce CRM, is preferred

  • Account Executive Multi-media Sales

    3 months ago

    Atlanta, United States Salem Media Group, Inc Full time

    Overview: Salem Media - Atlanta offers an exceptional opportunity for a Media Strategist / Account Executive.  We are looking for a highly motivated sales professional to join our growing on-air and digital sales team. The individual who is hired will sell and manage our multi-media marketing solutions including radio, digital and event sales to local small...

  • Sr. Manager of Paid Media

    3 weeks ago

    atlanta, United States WellStreet Urgent Care Full time

    OverviewReporting to the Vice President of Marketing, the Sr Manager of Paid Media will be responsible for driving traffic to urgent care centers across all states and gaining market position by creating and maintaining a strong digital and, where appropriate, traditional media presence in all relevant paid channels. This role will directly support the VP of...

  • Sr. Manager of Paid Media

    3 weeks ago

    atlanta, United States WellStreet Urgent Care Full time

    OverviewReporting to the Vice President of Marketing, the Sr Manager of Paid Media will be responsible for driving traffic to urgent care centers across all states and gaining market position by creating and maintaining a strong digital and, where appropriate, traditional media presence in all relevant paid channels. This role will directly support the VP of...

  • Sr. Manager of Paid Media

    3 weeks ago

    Atlanta, United States WellStreet Urgent Care Full time

    OverviewReporting to the Vice President of Marketing, the Sr Manager of Paid Media will be responsible for driving traffic to urgent care centers across all states and gaining market position by creating and maintaining a strong digital and, where appropriate, traditional media presence in all relevant paid channels. This role will directly support the VP of...

  • Account Executive Multi-media Sales

    3 months ago

    Atlanta, United States Salem Media Group, Inc Full time

    Overview: Salem Media - Atlanta offers an exceptional opportunity for a Media Strategist / Account Executive.  We are looking for a highly motivated sales professional to join our growing on-air and digital sales team. The individual who is hired will sell and manage our multi-media marketing solutions including radio, digital and event sales to local small...

  • Sr. Manager of Paid Media

    3 weeks ago

    Atlanta, GA, United States WellStreet Urgent Care Full time

    OverviewReporting to the Vice President of Marketing, the Sr Manager of Paid Media will be responsible for driving traffic to urgent care centers across all states and gaining market position by creating and maintaining a strong digital and, where appropriate, traditional media presence in all relevant paid channels. This role will directly support the VP of...

  • Director of Paid Media

    1 month ago

    Atlanta, Georgia, United States Directive Full time

    About the RoleThe Director of Paid Media will lead the Paid Media division in department growth, client performance & retention, product innovation, team member development and accountability, as well as thought leadership, both external and internal.This role reports to the Vice President of Operations and is a crucial part of the management team.The...

  • Social Media Specialist for Restaurants and Hotels in Georgia

    2 weeks ago

    Atlanta, United States Kinship Inc Full time

    SOCIAL MEDIA SPECIALIST FOR RESTAURANTS & HOTELS IN GEORGIA Please note: For this position, we require technical ability, curiosity, and previous experience in social media for restaurants and hotels. 2-4 years of direct experience handling social media for a restaurant or hotel is required. OVERALL Engross yourself in culture, food and travel, becoming...

  • Chief Marketing Strategist for Admissions Excellence

    4 weeks ago

    Atlanta, Georgia, United States Georgia State University Full time

    Job Title: Chief Marketing Strategist for Admissions ExcellenceJob Summary:Georgia State University seeks a seasoned marketing leader to fill the role of Chief Marketing Strategist for Admissions Excellence. This critically important position involves developing and implementing comprehensive communication strategies to engage, inform, and support students...

  • Digital Content Strategist

    4 weeks ago

    Atlanta, Georgia, United States Soliant Full time

    At Soliant, we're passionate about supporting those who make a difference in schools and healthcare systems nationwide. We believe you can make a real impact while building a successful career that you love. As we expand to meet the growing demands of school districts across the country, we're looking for a strategic and creative Digital Content Strategist...

  • Social Media Specialist for Restaurants and Hotels in Georgia

    2 weeks ago

    atlanta, United States Kinship Full time

    SOCIAL MEDIA SPECIALIST FOR RESTAURANTS & HOTELS IN GEORGIAPlease note:For this position, we require technical ability, curiosity, and previous experience in social media for restaurants and hotels. 2-4 years of direct experience handling social media for a restaurant or hotel is required.OVERALLEngross yourself in culture, food and travel, becoming an...

  • Social Media Specialist for Restaurants and Hotels in Georgia

    2 weeks ago

    atlanta, United States Kinship Full time

    SOCIAL MEDIA SPECIALIST FOR RESTAURANTS & HOTELS IN GEORGIAPlease note:For this position, we require technical ability, curiosity, and previous experience in social media for restaurants and hotels. 2-4 years of direct experience handling social media for a restaurant or hotel is required.OVERALLEngross yourself in culture, food and travel, becoming an...

  • Social Media Specialist for Restaurants and Hotels in Georgia

    2 weeks ago

    Atlanta, United States Kinship Full time

    SOCIAL MEDIA SPECIALIST FOR RESTAURANTS & HOTELS IN GEORGIAPlease note:For this position, we require technical ability, curiosity, and previous experience in social media for restaurants and hotels. 2-4 years of direct experience handling social media for a restaurant or hotel is required.OVERALLEngross yourself in culture, food and travel, becoming an...

  • Sr. Analyst, Onsite

    3 weeks ago

    Atlanta, United States Home Depot Management Company, LLC Full time

    Position Purpose: With more than 2,200 stores across North America and a Top 5 U.S. e-commerce business, The Home Depot is the driving force of interconnected retail. We are focused on creating the best customer experiences possible, and we need great people to make that happen. The Sr. Analyst, Onsite for Orange Apron Media will support our internal...

  • Strategist

    1 week ago

    Atlanta, United States BBDO Atlanta Full time

    BBDO Atlanta is a boutique, challenger agency inside the BBDO network, laser-focused on helping the brands we love WIN. With world-class creative and strategic thinkers, backed by the innovation, technology and data platforms of the BBDO Network and Omnicom, we offer our clients an agile, responsive, and opportunistic agency focused on breakthrough business...

  • Strategist

    1 week ago

    Atlanta, United States BBDO Atlanta Full time

    BBDO Atlanta is a boutique, challenger agency inside the BBDO network, laser-focused on helping the brands we love WIN. With world-class creative and strategic thinkers, backed by the innovation, technology and data platforms of the BBDO Network and Omnicom, we offer our clients an agile, responsive, and opportunistic agency focused on breakthrough business...

  • Design Strategist

    3 months ago

    Atlanta, United States Labrador (US) Full time

    MissionTo ensure client satisfaction in Labrador’s implementation of Advisory and Design services in preparing shareholder communications by leading client design engagements, planning project resources, and collaborating with other Labrador project stakeholders.The CompanyLabrador prepares and publishes corporate and private equity reporting that succeeds...

  • Sr. Graphic Designer

    3 weeks ago

    Atlanta, United States Robert Half Full time

    Job DescriptionJob DescriptionWe are offering a short term contract employment opportunity for a Sr. Graphic Designer in the retail industry, located in Atlanta, Georgia. The Sr. Graphic Designer will be responsible for creating and developing visual concepts and strategies to promote retail marketing growth. You will be working with various types of media,...

  • Sr. Director, Analytics

    4 weeks ago

    Atlanta, United States The Tombras Group Full time

    Tombras, a 400+ person, full-service, national advertising agency with a digital mindset, is seeking a Sr. Director, Analytics. Where you'll be working: Knoxville or Atlanta. Relocation assistance may be provided. The Sr. Director will report directly to the VP, Analytics and should have prior experience in media analytics, especially digital media. The...

  • Sr. Director, Analytics

    4 weeks ago

    Atlanta, United States The Tombras Group Full time

    Tombras, a 400+ person, full-service, national advertising agency with a digital mindset, is seeking a Sr. Director, Analytics. Where you'll be working: Knoxville or Atlanta. Relocation assistance may be provided. The Sr. Director will report directly to the VP, Analytics and should have prior experience in media analytics, especially digital media. The...