Marketing Manager
3 weeks ago
Marketing Manager
SRG offers flexible staffing solutions with a national presence. We provide contract, contract-to-hire, direct hire and executive search services. SRG utilizes an innovative approach to identify and qualify talent that is unique to the Staffing industry, featuring a cutting-edge platform that allows us to rapidly and precisely match professionals to client requirements. We have a proprietary database of over one million candidates and maintain continuous contact with our qualified talent.
Title:
Marketing Manager
Location:
Parsippany, NJ
Industry:
Pharmaceutical
Hours:
Monday Friday 8:00a 5:00p. 20 to 40 hours a week. At least two days working from the office and remainder from home.
Salary:
$55.00/HR
Employment Type:
6 month contract
Position Summary
Our client has made a commitment to be a leader in biosimilars. The position is critical in helping to build our client s biosimilar franchise and preparing the market for one of the largest biosimilars pipelines in the industry. The position is responsible for the evaluation of market conditions, identification of issues and opportunities within the biosimilar category to help develop campaigns which target Health Care Providers (HCPs), payers, specialty pharmacies (SPs), and other stakeholders. The Marketing Manager works with internal colleagues, sales coworkers and agency partners to increase biosimilarity & brand knowledge.
Essential Areas of Responsibility
Assist in tactical development for near-term launch and pipeline brands; plan for and develop HCP tactics including personal and non-personal promotion (NPP) to drive brand/portfolio performance while optimizing budget requirements (i.e. tactical plan development/execution)
Manages the promotional approval process of materials via established promotional review committee
Support branded campaign execution
Develops tactics aligned with predefined strategies and establishes timelines and budgets with minimal oversight
Leads management of Conventions, PR and Advocacy for biosimilars resulting in on time deliverables, within budget, and insights that can be acted on
Works with agency partners to create, develop and implement tactical plans and drives strategy and direction of the biosimilar brands
Manages marketing assets database and ensures all materials are approved and available
Leads SOW & PO process by working with external partners, legal & procurement
Tracks budget spend per month for projects/tactics that are leading
Align organizationally and individually with internal and external codes of conduct
Education/Certifications/Experience:
Bachelor s degree required
2 years of pharmaceutical experience
2 years of pharmaceutical marketing experience or equivalent
Experience in pharmaceutical marketing
Experience with leading promotional development and review
Re quired Experience:
Experience in pharmaceutical marketing
Experience with leading promotional development and review
Skills/Knowledge/Abilities:
Strong pharmaceutical industry and therapeutic area business acumen.
Able to draw insights from variety of sources, understands market and competition. Compiles relevant data from appropriate sources and performs analysis for the department. Synthesizes complex and diverse information, recognizes trends and/or interrelationship.
Ability to meet objectives and deadlines, promote efficiency and effectiveness, and incorporate im
Project management experience and the ability to manage and coordinated projects with multiple internal stakeholders and vendors.
Excellent verbal, written, organization and interpersonal skills required.
Versed in MS Office tools including Word, PowerPoint, Excel and Outlook.
EOE/ADA
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