Digital Marketing Specialist

2 weeks ago


North Palm Beach, United States BHI Energy Full time

BHI Energy is seeking a Digital Marketing Specialist for a long term contract assignment. As part of the B2B Digital Experience team you will work closely with B2B partners managing and delivering our HubSpot email marketing initiatives. Summary:This role has client-facing responsibilities including but not limited to technical consulting for lead generation, and email development, prospect journey, campaign workflows, data management, testing, client training and analytics reporting.Execute multiple digital marketing campaigns using HubSpot creating campaign workflowsCollaborate and work with UX specialists, designers, project managers, QA specialists, and marketing consultants to ensure the delivery of highly effective email products to our partnersUtilize strong attention to detail to create and optimize quality email projects based on best practices, web (ADA) and email (CAN-SPAN) compliance as well as internal development process standards and platform governanceGive realistic estimates of work and deliver on those timelinesProactively identify, troubleshoot, and address issues as they ariseResponsible for the improvement, governance, and maintenance of HubSpot processes by proactively gathering input from internal and external stakeholders and providing feedback and suggestions to managementMaintain the drive to be passionate about delivering a customer experience that exceeds expectationsActively identify process improvement opportunities Job RequirementsRequired Qualifications/Education/Education:Education: B.A. or B.S. degree- bachelor's degree in related field (Journalism, Communication, Marketing, Liberal Arts, Public Relations, Advertising, etc.)Must have at least 4+ years of experience. Experience in lead management systems (LMS), content management systems (CMS). Marketing Systems (Email) and CRMs (Salesforce)Expert in HubSpot MarketingExpert managing and creating digital marketing campaigns; email campaigns workflows, reporting dashboards.Deep knowledge of the email channel and digital analytics best practicesPassion for digital marketing with understanding of HTML, CSS and other Adobe CSCertified HubSpot Inbound a plusHave strong communication skills, excellent attention to detail, be well-organized and able to handle multiple projects simultaneously with a tenacious belief in hitting deadlines and meeting commitments.Demonstrate analytical thinking and independent management skillsProficiency in blogging platforms and/or content management skillsApply now BHI Energy's Talent and Placement Specialists are waiting for your application.BHI Energy is an Equal Opportunity Employer and provides a fair and equal employment opportunity for all employees and job applicants regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status or disability. BHI Energy is a federal contractor that requests priority referrals of protected veterans. BHI will provide reasonable accommodations for the application process and during employment necessary for eligible applicants/employees to perform essential functions. If you require special support or accommodation while seeking employment with BHI Energy, please email ESC@bhienergy.com providing your name, telephone number and the best time for us to reach you.Contact: Sally Raade sally.raade@westinghouse.com



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