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Digital Marketing Specialist

4 months ago

Virginia Beach, United States Nexus Direct Full time
Job DescriptionJob Description

Nexus Direct is looking for a Digital Marketing Specialist to join a hard-working, dynamic team of direct response fundraising professionals who have a passion for helping non-profits achieve their missions and love what they do.

We partner with a variety of non-profits that speak to our core values from sectors including health, human services, social programs, professional organizations, and legislative advocacy groups. We log off at the end of each day knowing we are making a difference in the world.

The Digital Marketing Specialist will lead the coordination of online analytics, social advertising, and day-to-day platform management. They will love their work if they are naturally organized and comfortable managing the details. Professional experience working with Google Analytics, Google AdWords, SEO tools, Email Marketing and Fundraising. Experience with all social media platforms is required.

Position Overview and Responsibilities:

  • Responsible for internal communications regarding campaigns and projects for multiple agency clients' digital programs.
  • Coordinates reporting for Email, Paid Search and Paid Social.
  • Provide input and expertise in reviewing analytics, data, and reporting along with the ability to use this information to affect ongoing strategy.
  • Ongoing coordination of strategic updates, based on optimizing results.

What You Need:

  • BA in Marketing and/or Communications preferred.
  • Preferred experience in Search Engine Marketing (Google and Bing Analytics)
  • Previous experience with digital marketing (e.g., SEM, campaign marketing, social marketing, email marketing, etc.)
  • Proficiency with Office 365
  • Excellent communication and personal organizational skills
  • Comfortable with a virtual work environment, but talented at collaborating with others
  • Possesses strong interpersonal, written, and verbal skills.
  • Experience working with SEM tools, Google Analytics, Google Search Console, Google Data Studio, HubSpot, WordPress, and others.
  • Familiar with different email platforms such as Constant Contact and MailChimp, Blackbaud, etc.
  • Experience in strategizing and placing ads on Google, Facebook, LinkedIn, Reddit, and other similar networks/platforms.

Why Us:

We are an award-winning, international direct marketing agency that is focused on making life easier for our employees and clients. We are passionate about innovation, data-driven results, and producing high-quality direct response campaigns through both offline and online channels, while working with a fun group of people with a unique culture.

What's in it for you:

We offer a generous salary, and have comprehensive benefits, including 85% health care coverage, 401(k), & unlimited PTO. In addition, Nexus Direct offers 100% premium coverage of short-term disability and life insurance, all while WORKING FROM HOME and enjoying ongoing training and advancement opportunities.

Nexus Direct is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Requirements:

Must live in the contiguous United States.