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EWP Marketing Coordinator I

3 months ago

New York, United States Boise Cascade Full time

The EWP Marketing Coordinator I will develop, implement, and execute marketing activities for Boise Cascade’s EWP brand. This includes development and design of department marketing information (brochures, technical documents, and written content), leadership and coordination for Wood Products Division branding efforts, and management and coordination of the marketing infrastructure which includes database systems, intranet and external website. Responsibilities: Support the division's identified marketing initiatives including: branding, written and graphic web content, product information and positioning. Creation of new promotional and technical literature and web content. Maintain library of product literature over the life cycle of each piece. Follow brand standards, company trademarks, writing formats (punctuation, capitalization, grammar, spelling, etc.), safety review, record retention, development, and revision cycles. Deliver all assigned literature projects with appropriate lead time for production. Champion company style and manage copies to align with company objectives, standards and brand guidelines. Collaborate with Boise Cascade’s sales team and customers to develop materials and assets. Brainstorm, write, rewrite, edit and proofread marketing materials from technical notes to magazine advertising. Work comfortably from creative brief and bring a great deal of thought to the table when collaborating with the project team and designers to develop concepts. Able to grasp complex subject matter quickly and distill into thought-leading copy with a clear point of view that supports Boise Cascade’s overall strategy. Perform market research and analyze data from multiple sources (economic, sales, brand research, etc.) into actionable items. Participate in the development and selection of graphics and photography for marketing materials with appropriate message and standards. Perform other duties and responsibilities as assigned. Some travel is required. Basic Qualifications: College degree, or equivalent work experience in related job function. Typically has three (3) to five (5) years of experience in related job function. Successful candidate will have strong organizational and planning skills, excellent written and verbal communication skills and effective interpersonal skills with all levels of management/personnel within Boise Cascade, external customers and vendors and industry associations. Must have high self-motivation, a strong customer service orientation and the ability to work independently while interacting with many customers is essential. Preferred Qualifications: Experience with Adobe Creative Suite. Knowledge of Wood Products is a plus. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities #J-18808-Ljbffr