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Marketing Manager

2 months ago

San Francisco, United States ICONMA Full time
Description:
Job Overview
The Manager of Partner Relations will provide high-touch management of client global distribution partnerships in the mobile publishing business.
The ideal candidate for this role will have outstanding relationship-building capabilities, a strategic mindset with the ability to execute, and previous experience in partner relations, account management, and/or strategic partnerships.

Reporting to the Head of Partner Relations & Mobile Brand Partnerships, the Manager of Partner Relations will be responsible for working closely with internal game development teams and key distribution and brand partners to drive client mobile distribution and growth strategy globally.

What you will do:
Manage, support, and grow global strategic business relationships with distribution partners (e.g. Apple App Store, Google Play, Galaxy Store, etc.) and future mobile brand partners
Manage the processes by which the entire Partner Relations organization works to maximize the potential visibility of our games.
Document distribution platform best practices, minimum technical standards, brand/licensors playbooks, etc.
Portfolio plan merchandising efforts for client existing games as well as new game launches from start to finish on distribution platforms
Organize and prioritize critical issues and required information for the Partner Relations team to facilitate efficient decision making.
Assist with creative positioning, pitch strategies, and presentation materials for existing and prospective strategic partners in order to maximize the visibility of client titles and initiatives online and offline.
Maintains calendar and requirements for all partner-related deliverables and events
Collaborates with growth and analytics teams to provide timely recaps and case studies to partners
Capture meeting agendas & priorities, record and distribute meeting minutes, and follow up on deliverables with all stakeholders.
Conduct market-based and strategic research to provide thought leadership to cross-functional teams.
Track the performance of our publishing efforts collaborating with partners.
Coordinate with internal functional team members to ensure the delivery of continuous and effective product merchandising and promotional opportunities for client initiatives.
Collaborate to ensure our amazing roadmap of mobile games receives world-class merchandising placement on the mobile storefronts, throughout the product lifecycle - both at and after the initial launch.

What you will need:
3+ years of Partner Relations, Business Development, or Account Management experience
Experience working directly with Apple, Google, and/or other distribution platform partners
Experience analyzing data to make data-driven decisions - skills in Excel and Google Sheets necessary
Ability to work effectively with cross-functional teams and all levels of management
Ability to project manage multiple projects with strong attention to detail
Ability to work in a fast-paced environment and adapt to changes
Strong presentation and communication skills
Gaming experience required
Passion & love for video games
Bachelor's degree or equivalent required

Gaming experience is a must.
Manager level and will need that experience.

Story Behind the Need - Business Group & Key Projects
Team culture/work environment:
All in Bay area 3 days working cross functionally with the gaming and marketing department.

Key projects:
Will be working with Google Play, will oversee Google department.

Purpose of this team:
Will work with client to get activations off the ground

Compelling Story & Candidate Value Proposition
Value Proposition:
Multifunctioning department will work with both marketing and gaming department. Will need experience in Google play because they will oversee the Google department.

Technology requirements:
Google Play
Slack
Looker
Asana
Excel

Degree or certifications required:
Bachelors

Years experience:
3 years of experience

Candidate Requirements (3-5 hard skills)
Skill: Game development
Application: Google Play

Skill: Analytical Skills/Data analysis skills/ Good with numbers
Application: Very versed in Excel and Microsoft suite

Application: Slack, Looker, Asana , App Store (Google)

Nice to Have Skills
Organized
Managed multiple projects
PMP certified

How will this candidate know they are succeeding in their role?:
Confident
Ask questions
Be open minded

As an equal opportunity employer, ICONMA provides an employment environment that supports and encourages the abilities of all persons without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.