Head of Product Management
2 months ago
Description
Whisker is the maker of Litter-Robot, Feeder-Robot, and Litterbox.com. At Whisker, we believe pet parenthood can always get better.
As leading innovators in pet tech and refined pet accessories, we work tirelessly to solve problems and deliver smarter insights for pet parents while enriching the lives of pets. Whether it’s a self-cleaning litter box that automates scooping, an automatic feeder that helps pets develop healthier eating habits, or a modern cat tree that delights both humans and felines, we strive to deliver better solutions for consumers while transforming pet care along the way. To us, having a pet is the best thing ever. At Whisker, life together just keeps getting better.
Whisker is based in Auburn Hills, Michigan and Juneau, Wisconsin with 500+ passionate team members.
What You’ll Do :
The Head of Product Management will be responsible for building upon and scaling the foundation of Whisker’s new product innovation program and taking it to the next level. They will be responsible for Whisker’s continued product roadmap across its robots, 500K+ user mobile app experiences, accessories, subscription products, and advanced development R&D efforts. This position will play a huge role in Whisker’s next stage of growth and will report to the SVP of Engineering. They will be responsible for evolving the Whisker’s physical products and digital app ecosystems through continued innovative thinking, strategy development, customer insights, gut intuition, and obsessing for an endlessly better product experience across every touch point. They will assume a very small team of current product managers while leading with a hands-on approach. Then, they will develop a team of product managers to help scale Whisker’s product obsession and direct across the organization. The Head of Product Management’s impact will elevate Whisker’s growth trajectory tenfold after the successful execution of new product introductions.
Summary:
The Head of Product Management will be a product-obsessed thought leader that leads Whisker’s product roadmap across the entire Whisker portfolio. They will be responsible for new product definition and evolution of existing product lines; including roadmap direction, product development, market penetration, pricing, and premiumization for Whisker’s connected pet hardware appliances and digital products.
Essential Duties and Responsibilities:
This list of duties and responsibilities is not all-inclusive and may be expanded to include other duties and responsibilities as deemed necessary.
Develops and executes the product strategy to drive growth and profitability in alignment with Whisker’s goals and objectives.
Defines and leads Whisker's product innovation by owning, identifying and clarifying product roadmap opportunities for new digital and hardware products as well as expansion of existing products
Creates a vision for overall product strategy at Whisker and transforms this vision into a prioritized new product innovation roadmap
Defines category and product level features and requirements, utilizing data analysis and consumer, market and competitor insights
Partners with program management to drive R&D and commercialization process, including managing key deliverables required to support each stage gate
Partners with Insights to obtain key qualitative/quantitative research to support initiatives
Shares category learnings with all relevant stakeholders and builds consensus on priorities
Leads execution of product launch, including product positioning and packaging
Owns product packaging across the company
Conducts market research and analysis in conjunction with the Marketing team to identify emerging trends, customer needs, and competitive landscape, and translate insights into actionable product strategies.
Drives product excellence and ensures high-quality standards across all stages of the product life cycle.
Establishes and monitors key performance indicators (KPIs) to track product performance, customer satisfaction, market share, and drives continuous improvement initiatives.
Builds and maintains strong relationships with key stakeholders, including executive leadership, customers, partners, and suppliers.
Stays abreast of industry trends, emerging technologies, and competitive developments to inform product strategy and innovation opportunities.
Provides leadership, mentorship, and guidance to the product management team, fostering a culture of collaboration, accountability, and excellence.
Works hand in hand with cross-functional teams, including marketing, engineering, supply chain, operations and finance
Owns product catalog strategy and SKU rationalization
Owns, develops and sets pricing strategy
Leads with an innovative mindset
Builds the systems, tools and processes for the current and growing Product Management team
Responsible for management of existing Product Management team
Develops a deep and continuous understanding of the Whisker customer, and their pain points and intuitively understands their unspoken needs and wants
Defines and analyzes metrics to determine success of the product
Directs post-launch analysis to continually evolve strategy and execution of future product launches
Will perform additional responsibilities when required
Leadership Responsibilities:
Directly supervises department Teams. Carries out supervisory responsibilities following Whisker policies and applicable laws. Responsibilities include interviewing, training, and hiring, planning, assigning and directing work, appraising performance, addressing team issues, and upholding safety and quality guidelines.
Requirements
What You’ll Bring :
BA/BS in Engineering (Mechanical, Electromechanical, Software), Business, Marketing and/or equivalent years of experience
10+ years of experience of product management experience with increasing responsibility and scope; 3+ years defining and overseeing category and portfolio-level product strategy
Current cat parent
Experience in a fast paced consumer goods company, consumer focused technology company, or other high growth organizations
4+ years of experience in managing direct reports, cross-functional teams, and external partners/agencies
3+ years of direct P&L responsibility for a national, consumer-facing brand
Experience with the following:
Launching a new product into a new category
Launching successful product lines and extensions to target new customer segments within a category, including variations and premiumization, etc.
Launching a successful refresh and/or reposition of an existing product within a category
Exiting / discontinuing a product line or category
Building and launching product adjacencies to drive high frequency purchases (i.e. consumables for subscription)
Managing alpha, beta and user acceptance testing for product launch
Analytical and critical thinking leadership experience
Experienced in the practice of design thinking and evolving organizations to get there as well
Ability to actively listen to, translate and transform feedback into the right project
Excellent communication skills with a matured ability in storytelling and can develop product thinking throughout the organization
Deep understanding of consumer behavior, market dynamics, and competitive landscape in the consumer electronics industry.
Strong business acumen and financial literacy, with the ability to develop and manage product budgets, forecasts, and financial models.
Maintains confidentiality of proprietary information
Ability to maintain a professional atmosphere in a fast-paced environment with numerous interactions and interruptions
High degree of initiative, self-motivation and ability to motivate others
Ability to establish and maintain cooperative working relationships with Team Members and colleagues
Comfortable with office pets (cats, dogs)
Not Required but Nice to Have
MBA recommended
Successfully launched app features/functionality that grew user engagement within the app and brought new users into the app
Benefits & Purrks:
Join a tenacious, inventive company that empowers team members to chart their own path, lead by grounding decisions in the “why”, and has a strong sense of empathy and openness to new perspectives. Be a part of exciting growth, work with incredible people, and create tomorrow’s pet products—plus a whole lot of extras. You will also be provided with:
Premium Medical/Dental/Vision insurance
Paid parental leave
Whisker Parents Program
1 day "pawternity" leave for new pet adoption
Pet Insurance
401K match
Flexible spending accounts
Company-paid short-term disability and life insurance
Employee Assistance Program (EAP)
Generous paid time off
14 Paid Holidays
Top of the line equipment
Statement of Inclusivity:
We believe different perspectives make Whisker better and strive to create a place where everyone has equal opportunities to thrive.
Please ensure to regularly check your email spam folder for any communication from Whisker to avoid missing important updates regarding your application status.
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