Quantitative Marketing Analyst

2 weeks ago

Tempe, United States Carvana Full time

About CarvanaIf you like disrupting the norm and are looking for a company revolutionizing an industry then you will LOVE what Carvana has done for the car buying experience. If you're excited about understanding complex data sets from disparate sources, and using that data to drive demand for the business, join the Quantitative Marketing team and see why we're the fastest-growing used automotive retailer in U.S. history and one of the four fastest companies to make the Fortune 500. Buying a car the old fashioned way sucks and we are working hard to make it NOT suck. At Carvana, our customers can hop online to...Search and browse our inventory of over 10,000 vehicles that we own and certify.Narrow down search results using highly intelligent filtering tools/components.View vehicle details, Carfax reports, and 360 rotating studio images for every vehicle.Secure financing in minutes using Carvana's in-house service or their own bank.Interact with GUI components to easily customize loan length, down payment, and monthly payment.Generate, upload, and eSign all documents online (no ink necessary).Schedule front door delivery or pick up at one of our vending machines.Trade-in their existing vehicle or just sell it to Carvana (no purchase necessary).For more information on Carvana and our mission, learn more about what it's like to work at from the people that already do. About the team and positionIn today's world, data is king and this is the team with all the data. In Quantitative Marketing, our team leverages coding, data science, and analytics to drive demand for the business as efficiently as possible. From creating visualizations to automating decisions (e.g., bidding) to forecasting demand for the business, our team works with internal and third party data, often via partner APIs, to generate demand for people to buy cars from Carvana, sell cars to Carvana, and join Carvana as an employee. This role is all about understanding the needs of the business and how we can best leverage technology and data to support our core business priorities, including through paid advertising. Don't know anything about marketing? That's ok We want someone who loves data and can use SQL, Snowflake, and Python to create complex models. We can teach you the difference between advertising via Google, Facebook, TV, podcasts, billboards, etc. What you'll be doingBuild automation in our marketing channels to drive demand for the business, with a focus on working with our Talent Acquisition team to generate leads for our hardest-to-recruit for roles.Understand and optimize the precise mechanics and data underpinning each of our marketing channels, particularly the digital ones.Analyze large datasets in SQL, Snowflake, Python, or similar tools to actively monitor campaign performance and identify efficiency opportunities.Build dashboards using Tableau or similar to explain/communicate marketing performance and identify opportunities for improvement.Collaborate with the Brand and Data Science teams to ensure alignment with Carvana's creative strategy and leverage our internal analytical capabilities.Track marketing spend (manually and via API, depending on the type of spend) and collaborate with the accounting team to ensure we are on tracking correctly to budgeted plans.Regularly update Carvana's senior executive team on marketing performance, opportunities, and testing strategy.Design and execute A/B tests on creative elements of campaigns, including ad copy headlines, ad descriptions, ad formats, and ad images.Other duties as assigned.What you should haveUndergraduate degree in Computer Engineering, Computer Science, Software Engineering, or similar field with a strong academic record; graduate degree preferred.1-4+ years of experience in analytics or quantitative practices working in data warehouse environments.Comfort navigating and manipulating large data sets to identify trends and underlying drivers.Expert level knowledge of SQL.Ability to complete projects in Python or R (there's a Python interview, so you'll want to know it).Experience with Tableau or a similar visualization tool is a plus.Ability to thrive (and preference to work) in a dynamic, fast-paced environment with frequently changing goals and deadlines.Demonstrated intellectual curiosity and interest in solving problems, particularly using data to help answer somewhat nebulous questions (e.g., how consumers make purchasing decisions).Excellence in implementation, including attention to detail and strong organizational skills.Enthusiasm and positive energy to contribute to and thrive in a rapidly growing start-up atmosphere where roles continually adapt as the company evolves.What we'll offer in returnFull-Time Salary Position with a competitive salary.Medical, Dental, and Vision benefits.401K with company match.A multitude of perks including student loan payments, discounts on vehicles, benefits for your pets, and much more.A great wellness program to keep you healthy and happy both physically and mentally.Access to opportunities to expand your skill set and share your knowledge with others across the organization.A company culture of promotions from within, with a start-up atmosphere allowing for varied and rapid career development.A seat in one of the fastest-growing companies in the country.Other requirementsTo be able to do your job at Carvana, there are some basic requirements we want to share with you.Must be able to read, write, speak and understand English.Of course, we'll make any reasonable accommodations for those with disabilities to perform the essential functions of their jobs. Legal stuffHiring is contingent on passing a complete background check. This role is eligible for visa sponsorship.Carvana is an equal employment opportunity employer. All applicants receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, marital status, national origin, age, mental or physical disability, protected veteran status, or genetic information, or any other basis protected by applicable law. Carvana also prohibits harassment of applicants or employees based on any of these protected categories.Please note this job description is not designed to contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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