Senior Manager, Global Public Relations

4 weeks ago

Marlborough, United States Allegro MicroSystems Full time

The Allegro team is passionate about providing intelligent solutions that move the world toward a safer and more sustainable future. With more than 30 years of experience developing advanced semiconductor technology, innovation with purpose touches every aspect of our business. From customer engagement and employee recognition to technology advancement and serving the local communities in which we maintain offices, innovation consistently drives our mission and definition of success.

As part of our innovation, we recognize that our team members are unique and that our work locations must be adaptable. At Allegro we flex. Flex@Allegro is our approach to hybrid work that empowers managers and their team members to decide where and when work will be done. Ask what Flex@Allegro can mean for you.

SUMMARY

Are you a dynamic storyteller with a passion for developing compelling narratives and engaging audiences? Allegro MicroSystems is seeking a creative and strategic Global Public Relations and Social Media Manager to join our growing marketing team. This is a unique opportunity to launch a new role within the company, helping to shape and share the story of Allegro's leading innovation in the semiconductor industry. If you're ready to make an impact and elevate our communication efforts, we want to hear from you
As the Global Public Relations and Social Media Manager, you'll lead our external communications and social media strategy on a global scale. This individual contributor role will involve developing and managing PR initiatives, enhancing our brand image, and driving engagement across various social media platforms. For the first year, you will work independently with the potential to build and develop a team over time. Additionally, you will manage external agencies to ensure seamless execution of our global PR and social media strategies.

RESPONSIBILITIES
•Develop and execute comprehensive PR and social media strategies to elevate Allegro's brand visibility and reputation globally.
•Plan, develop, and implement PR and social media campaigns aligning with marketing and HR goals.
•Create and execute engaging press releases, media pitches, and other PR materials.
•Identify opportunities for proactive PR and social activities, including support for topical news stories.
•Create, curate, and schedule compelling content for Allegro's social media platforms to drive engagement, ensuring consistency in voice and brand messaging.
•Manage relationships with media, industry influencers, stakeholders, and external agencies.
•Develop and implement an employee social media advocacy strategy.
•Monitor media coverage and social media channels, providing regular analytics reports and insights, as well as contributing to social listening with relevant responses.
•Manage submission of speaker proposals, product reviews, and awards.
•Maintain and update the press section of the company website.
•Collaborate with internal teams to align PR and social media efforts with broader marketing and business goals.
•Plan and coordinate global press events, interviews, and other public-facing activities.
•Assist with messaging and content for internal and external executive leadership needs, including earnings script preparation, board meetings, town halls, analyst events, and other activities.
•Stay abreast of industry trends and emerging social media platforms to keep Allegro at the forefront of digital communication.

ESSENTIAL REQUIREMENTS
•Bachelor's degree in Communications, Public Relations, Marketing, or a related field.
•8+ years of experience in public relations and social media management, preferably within a global, B2B, publicly traded organization.
•Proven track record of planning and developing successful global PR campaigns and social media strategies.
•Excellent knowledge of B2B social media strategies for LinkedIn, X, Facebook, Instagram, YouTube, and TikTok. Familiarity with platforms in China such as WeChat.
•Experience managing social channels and connections, including the use of tools like Sprout Social.
•Exceptional writing, editing, and verbal communication skills.
•Strong understanding of social media platforms, analytics tools, and best practices.
•Creative mindset with the ability to generate innovative ideas.
•Excellent interpersonal skills and the ability to build strong relationships with media and industry professionals.
•Experience managing external agencies to ensure alignment and effective execution of strategies.
•Ability to identify opportunities for proactive PR and social activities.
•Strong analytical skills to monitor and communicate brand, PR, and social media results effectively.

At Allegro, we are committed to providing a harassment-free environment of mutual respect to fuel innovation through inclusive thought collaboration. Allegro is an Equal Opportunity Employer and does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, parental status, or any other basis covered by appropriate law. Allegro makes hiring decisions based solely on qualifications, merit, and business needs at the time.

Eligible applicants must reside in a state where Allegro currently has an office location: This includes New Hampshire, Massachusetts, Texas, Oregon, and Michigan. Certain positions (such as field sales roles) may be exempt from this requirement.

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