Senior Digital Media Director
1 month ago
**Senior Digital Media Director (eRetail/Retail Media Network)**
-
All Openings
Location:
Brooklyn Center, MN.
Company Description:
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agencys heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined dentsu. For more information, contact Merkle at 1-877-9-Merkle or visit .
We are champions for meaningful progress and we strive to be a force for goodfor our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Merkle is an agency of dentsu.
Job Description:
As a Senior Digital Media Director, you will be the go-to Retail Media Network expert, leading strategic management of complex eRetail campaigns; acting as the central hub of collaboration across several departments/resources including senior level colleagues at Merkle and senior level business leaders at your client, while meeting client objectives. You will contribute to Merkle product and business strategy. This is a position for someone with experience in the Retail Media Network, eRetail, and/or consumer packaged goods segment. You will lead a team of direct reports and report into a Media VP.
***Location is flexible - opportunity to work remotely. Client is PST-based, so will require flexing hours as needed.***
**Responsibilities:**
* Contribute to the development and execution of market strategies for eRetail channels, including developing strategic roadmaps, test plans, and risk/benefit analysis; and analyzing results and developing insights.
* Translate objectives from client and account leadership into strategy and tactics for eRetail channels.
* Demonstrate eRetail thought leadership by developing and delivering client-facing materials, such as presentations, Point of Views, business cases, execution process documents, playbooks, optimization best practices and performance reports.
* Work with Retail Media Network client teams to identify and understand their needs, campaign performance, and opportunities to grow the relationship.
* Provide management and coaching of Managers and Analysts supporting your account; manage task execution and timeline requirements, strategic guidance, and constructive feedback to aid in their growth in their core functional areas or responsibilities. Oversee performance evaluations and feedback.
* Monitor and share industry news, online marketing trends, industry tools, and internal cross-team insights
* Support growth / sales efforts
* Consult with individual client teams to ensure best practices are being used and to brainstorm new approaches to achieving client goals
* Mastery of all Campaign Management and Planning & Optimization functional responsibilities
* Deliver against functional responsibilities in a strategic and self-guided manner, on high volume of accounts, larger scale client/Media programs
Qualifications:
* 10+ years experience within digital media agency function and/or digital media vendor/ad technology platform with a focus on eRetail, Retail Media Networks, or shopper marketing
* Past proficiency within Paid Social Platforms (Facebook/Instagram Power Editor, Twitter, Pinterest, Snapchat, LinkedIn Ads) and DSPs to run Video & Display (Google's DV360, MediaMath, Amazon DSP, Verizon/Oath, TTD)
* In-platform execution / working knowledge in Walmart Media Group, Target's Roundel, Criteo, InstaCart, etc.
* Experience with all facets of eRetail channels: retail, content, media, and platform nuances
* Proficient user of digital ads trafficking tools (DCM)
* Proficient user of Microsoft Office suite, especially Excel (can perform complex functions) and PowerPoint
* Experience against several media buying strategies; self-service, managed buyer, partner negotiations
* A desire to "change the game" and think outside of the box with enthusiasm for the future of eRetail/Retail Media Networks and building that future with us
* Client management, consultative selling skills, and the ability to interact at all levels of management, including the executive level, to advocate and influence direction
* Experience managing, developing, and hiring talent
Additional Information:
Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit .
Employees from diverse or underrepresented backgrounds encouraged to apply. Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact dentsurecruiting@dentsu.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
It looks like you've landed on our EMEA website from another region. You can visit our
for the location and language preference that fits your needs. Thank you.
#J-18808-Ljbffr
We have other current jobs related to this field that you can find below
-
Senior Digital Media Director
4 weeks ago
St Paul, United States Merkle Full time**Senior Digital Media Director (eRetail/Retail Media Network)** - All Openings Location: Brooklyn Center, MN. Company Description: Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune...
-
Account Executive Digital Media Sales
1 week ago
St Paul, United States Salem Media Group Full timeOverview: Salem Media - Minneapolis offers an exceptional opportunity for a Media Strategist / Account Executive. We are looking for a highly motivated sales professional to join our growing on-air and digital sales goals. The individual who is hired will sell and manage our multi-media marketing solutions including radio, digital and event sales to local...
-
Digital Media Program Director
2 weeks ago
St Paul, United States Merkle Full time**Digital Media Program Director (Retail Media Network)** - All Openings Location: Brooklyn Center, MN. Company Description: Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000...
-
Associate Director, Media Planning
3 weeks ago
St Louis, United States True Media Full timeOpen position in all True Media office locations including Kansas City, MO, Columbia, MO, St. Louis MO, and Minneapolis, MN; Hybrid work schedule: in office/remote. As an Associate Director, Media Planning you are an important part of creating the most appropriate media plans for your client to achieve their business goals. You are responsible for helping to...
-
Account Executive Digital Media Sales
4 weeks ago
Saint Paul, United States Salem Media Group, Inc Full timeOverview: Salem Media - Minneapolis offers an exceptional opportunity for a Media Strategist / Account Executive. We are looking for a highly motivated sales professional to join our growing on-air and digital sales goals. The individual who is hired will sell and manage our multi-media marketing solutions including radio, digital and event sales to local...
-
Account Executive Digital Media Sales
4 weeks ago
Saint Paul, United States Salem Media Group, Inc Full timeOverview: Salem Media - Minneapolis offers an exceptional opportunity for a Media Strategist / Account Executive. We are looking for a highly motivated sales professional to join our growing on-air and digital sales goals. The individual who is hired will sell and manage our multi-media marketing solutions including radio, digital and event sales to local...
-
Senior Agency Digital Project Manager
4 weeks ago
St Paul, United States Creative Circle Full timeOur agency client is looking for a Senior Digital Project Manager to join their team - this is a direct-hire/full-time opportunity! This role is: - Direct-hire / Full-Time - 2 days/week in office (Wed and Thurs) in Saint Paul, MN The ideal Senior Agency Digital Project Manager: - 8+ years' experience in an agency - Media-specific experience within an agency...
-
Senior Agency Digital Project Manager
2 weeks ago
St Paul, United States Creative Circle Full timeOur agency client is looking for a Senior Digital Project Manager to join their team - this is a direct-hire/full-time opportunity! This role is: - Direct-hire / Full-Time - 2 days/week in office (Wed and Thurs) in Saint Paul, MN The ideal Senior Agency Digital Project Manager: - 8+ years' experience in an agency - Media-specific experience within an agency...
-
St Paul, United States Spineology Inc. Full timeCreative Director/Sr. Manager of Brand and Digital and Events StrategyOverview of Job Duties:Spineology Inc. ("Spineology" or the "Company"), the leader in ultra-minimally invasive spine surgery, is seeking an experienced and enthusiastic Creative Director/Sr. Manager of Brand, Digital and Events Strategy to join the growing marketing organization. Reporting...
-
Account Executive Digital Media Sales
4 weeks ago
Saint Paul, MN, United States Salem Media Group, Inc Full timeOverview: Salem Media - Minneapolis offers an exceptional opportunity for a Media Strategist / Account Executive. We are looking for a highly motivated sales professional to join our growing on-air and digital sales goals. The individual who is hired will sell and manage our multi-media marketing solutions including radio, digital and event sales to local...
-
Director of Marketing
2 weeks ago
St Paul, United States St Croix Hospice Full timeJob DetailsJob Location Administration - OAKDALE, MN Remote Type Hybrid Position Type Full Time Description St. Croix Hospice is adding a senior member to help lead and manage a talented team of marketing & communications experts in supporting the needs of the agency. The director will develop and oversee a variety of marketing communications functions...
-
SEO Director
7 days ago
St Louis, United States Digital Media Agency Full timeA digital experience agency that transforms brands through the intelligent use of data. They have eight offices across Europe and North America and a team of 550 digital specialists: Formed in 1995 they keep on going from strength to strength. Working here gives you the opportunity for professional growth and fulfilment, in a supportive, fun, and friendly...
-
SEO Director
2 weeks ago
St Louis, United States Digital Media Agency Full timeA digital experience agency that transforms brands through the intelligent use of data. They have eight offices across Europe and North America and a team of 550 digital specialists: Formed in 1995 they keep on going from strength to strength. Working here gives you the opportunity for professional growth and fulfilment, in a supportive, fun, and friendly...
-
Director of MPR Community Engagement
7 days ago
St Paul, United States American Public Media Group Full timeWho We Are: The mission of American Public Media Group (APMG) and Minnesota Public Radio (MPR) is creating the future of public media by amplifying voices to inform, include, and inspire. APMG's primary operating divisions Minnesota Public Radio, Southern California Public Radio, and American Public Media offer multi-regional FM broadcast channels, website,...
-
Social Media Manager
4 weeks ago
St Paul, United States TPTTwin Cities Public Television Full timeDescription Twin Cities PBS (TPT) is one of the most innovative public media organizations in the country. Every day, TPT uses the power of media to advance the arts, spur learning, help young people succeed and help adults age vitally. TPT presents extraordinary PBS programming and also produces award-winning content for the national PBS system. Reporting...
-
Director of Strategic Communication
4 weeks ago
St Paul, United States TPTTwin Cities Public Television Full timeTPT/Twin Cities Public Television Director of Strategic Communication Saint Paul , Minnesota Apply Now Description Twin Cities PBS (TPT) is one of the most innovative public media organizations in the country. Every day, TPT uses the power of media to advance the arts, spur learning, help young people succeed and help adults age vitally. TPT presents...
-
Digital Marketing Manager
2 weeks ago
St Paul, United States SMARTFOX SOLUTIONS PRIVATE LIMITED Full timeJob Role: Marketing - Digital Marketing III Duration: 12 Months Location: St. Paul MN, 55112 Job Description: Responsible for developing the social media strategy, plan execution, social listening and measurement across all applicable business unit channels. Collaborate with a wide variety of BSC stakeholders including senior leadership, product managers,...
-
Account Director
3 weeks ago
St Paul, United States Three Deep Full timeAbout Bold Orange: Bold Orange (BOCO) is a customer experience company. We believe authentic human connections are the single most important driver of business and societal progress. We exist to create these connections across the customer lifecycle, from acquisition to engagement to retention. Our culture is one of curiosity, collaboration, proactivity and...
-
Senior Business Analyst
4 weeks ago
St Paul, United States Horizontal Digital Full timeAt Horizontal Digital, we hold ourselves to one key belief: You’re only as good as your worst customer experience. This mantra is what drives our digital consultancy to think beyond the easy answers and instead create websites, apps, portals, and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic ways. And we...
-
St Paul, United States Ecolab Full timeEcolab Inc Director / Senior Director Investor Relations St. Paul , Minnesota Apply Now As Director, Investor Relations (IR), reporting to the VP IR, you will collaborate with the VP and other Senior Management in developing and executing the IR strategy, budget, and global IR program. The primary objective of the IR program is to serve as a resource for...
