Group Product Marketing Mgr.
3 weeks ago
**Group Product Marketing Manager – Global Downstream TMTT** Innovation starts from the heart. Heart valve disease and critical care therapies impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need. Patients with mitral and tricuspid heart valve disease often have complex conditions with limited treatment options. Our Transcatheter Mitral and Tricuspid Therapies (TMTT) business unit is boldly pursuing an innovative portfolio of technologies to address a patient’s unmet clinical needs. It’s our driving force to help patients live longer and healthier lives. Join us and be part of our inspiring journey. Edwards is looking for an agile, goal-oriented and experienced marketer to join the global downstream organization in its efforts to boldly drive the successful commercialization of the TMTT portfolio globally. In this role you be part of a team planning and execution global commercialization of groundbreaking therapies. This role will be a key player in the early launch and global marketing planning and execution- driving strategy of positioning, messaging, campaign, claims, and asset creation and approval. **How you will make an impact:** + Develop and lead in the execution of comprehensive marketing plans including strategies and tactics for major product launches or programs and initiatives + Build relationships with key opinion leaders (KOL) to help inform product launch plans and understand current market environment and competition + Develop marketing messages based on regional strategies, knowledge of current literature, current competitive environment, and regulatory/legal requirements for multiple major product launches or programs and initiatives + Develop product materials and programs that support product launch and commercialization strategies for multiple major product launches or programs and initiatives + Lead major projects for the Congress Management process + Drive marketing collateral/labeling through all relevant legal and regulatory approval processes through collaboration with relevant cross-functional stakeholders for multiple major product launches or programs and initiatives + Lead the execution of a multiple major product launch or programs and initiatives in collaboration with regional partners as appropriate including salesforce readiness (e.g., training on product, messaging, and competition) + Propose and manage budgets related to product line, campaigns and projects + Lead significant process or corporate initiatives that impact and bring value to the marketing organization + Other Incidental Duties *This is an on-site role based in our corporate headquarters in Irvine, CA. **What you’ll need (required):** + Bachelor's Degree in related field + Minimum of 10 years of related experience working in marketing or healthcare industry or Master's Degree with a minimum of 8 years of related experience working in marketing or healthcare industry **What else we look for (preferred):** + Proven successful project management skills + Proven expertise in Microsoft Office Suite + Excellent documentation and communication skills and interpersonal relationship skills including negotiating and relationship management skills with ability to drive achievement of objectives + Recognized as an expert in own area with specialized depth within the organization + Expert understanding of related aspects of marketing concepts and principles + Extensive understanding of broad market research designs, develops market research programs coordinating with the global VOC manager and demonstrates an in-depth understanding of commercial goals behind research + Ability to forecast product lines for short-term and long-term accuracy based on market development, sales trends, competition and changing market dynamics. + Ability to assess and understand market share, pricing, ASPs, competitive dynamics + Possess strong clinical knowledge, experience and knowledge of the clinical areas where Edwards' products are used or intended to be used, understand the purchasing process and challenges for product adoption in complex healthcare networks + Strict attention to detail + Ability to interact professionally with all organizational levels and proactively escalate issues to appropriate levels of management in the organization + Ability to manage competing priorities in a fast paced environment + Represents leadership on projects within a specific working closely with cross-functional team, marketing peers and leaders and managing needs and messaging to upper management + Consult in project setting within specific marketing area + Adhere to all company rules and requirements (e.g., pandemic protocols, Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection of environment and prevention of pollution under their span of influence/control. Aligning our overall business objectives with performance, we offer competitive salaries, performance-based incentives, and a wide variety of benefits programs to address the diverse individual needs of our employees and their families. For California, the base pay range for this position is $138,000 to $196,000 (highly experienced). The pay for the successful candidate will depend on various factors (e.g., qualifications, education, prior experience). Applications will be accepted while this position is posted on our Career website. Edwards is an Equal Opportunity/Affirmative Action employer including protected Veterans and individuals with disabilities. **COVID Vaccination Requirement** Edwards is committed to complying with the requirements and guidance from our government authorities and to protecting our vulnerable patients and the healthcare providers who are treating them around the world. As such, all Healthcare Interacting positions require COVID-19 vaccination, which includes anyone who directly interfaces with patients and those who interact with healthcare providers as part of their role. If hired, as a condition of employment, you will be required to submit proof that you have been fully vaccinated for COVID-19, unless you request and are granted a medical or religious accommodation for exemption from the vaccination requirement. This vaccination requirement does not apply in countries where it is prohibited by law to impose vaccination. In countries where vaccines are less available, or other requirements exist, we may institute alternate measures that optimize patient safety and healthcare provider safety, which may include regular COVID testing or specific masking requirements.
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Group Product Marketing Mgr.
1 week ago
Irvine, United States Edwards Lifesciences Full timeGroup Product Marketing Manager – Global Downstream TMTT Innovation starts from the heart. Heart valve disease and critical care therapies impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever....
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Irvine, United States Edwards Lifesciences Full timeInnovation starts from the heart. Heart valve disease and critical care therapies impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting,...
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