Digital Sales Specialist

2 months ago

Spartanburg, United States Nexstar Broadcasting Full time

WSPA-TV in Spartanburg/Greenville, SC has a job opening for a Digital Sales Specialist. The Digital Sales Specialist must be able to grow and engage our digital audience across all platforms. Qualified applicants must be innovators who know how to manage and write for digital platforms, and who can manage social media accounts. Write and produce content for our local entertainment site Livin' Upstate Knowledge and experience writing for digital platforms Knowledge and experience managing social media accounts across all social platforms Partner with local sales management to achieve revenue targets by capitalizing on alternate revenue streams Track monthly analytics including standard web, advertiser, video, mobile and social Work closely with all departments (News, Advertising, Marketing, Sales) in a collaborative manner to support their digital needs Conceptualize and create new content areas on the website and manage others engaged in similar assignments Work with site partners and advertisers to create and maintain web content Troubleshoot any problems that may develop with the website Provide digital training and development for station colleagues Requirements & Skills: Bachelor’s degree in a related field or 3-5 years comprehensive experience in digital media or media sales Knowledge of social media and SEO concepts and a rich understanding of all things digital including video, mobile and tablet applications Demonstrate prior success in growing social media audiences and communities (including but not limited to Facebook, Instagram, Twitter and YouTube) Knowledge of online content management systems (CMSs) and HTML Ability to multi-task and prioritize in a fast-paced newsroom environment Ability to meet deadlines Ability to work collaboratively with editorial, sales and marketing leaders Strong sense of initiative and focus on continuous learning Demonstrate entrepreneurial abilities with start-up business/project skills strongly preferred Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, America’s fastest-growing national news and entertainment cable network reaching 70 million television homes, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including The Hill and BestReviews, are collectively a Top 10 U.S. digital news and information property. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. For more information, please visit Nexstar.tv. EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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